massappeal.com

massappeal.com is SSL secured

Free website and domain report on massappeal.com

Last Updated: 10th April, 2021 Update Now
Overview

Snoop Summary for massappeal.com

This is a free and comprehensive report about massappeal.com. The domain massappeal.com is currently hosted on a server located in Fremont, California in United States with the IP address 45.33.60.166, where USD is the local currency and the local language is English. Massappeal.com has the potential to be earning an estimated $4 USD per day from advertising revenue. If massappeal.com was to be sold it would possibly be worth $2,742 USD (based on the daily revenue potential of the website over a 24 month period). Massappeal.com is quite popular with an estimated 1,313 daily unique visitors. This report was last updated 10th April, 2021.

About massappeal.com

Site Preview: massappeal.com massappeal.com
Title:
Description:
Keywords and Tags: entertainment
Related Terms:
Fav Icon:
Age: Over 21 years old
Domain Created: 17th January, 2003
Domain Updated: 18th January, 2021
Domain Expires: 17th January, 2022
Review

Snoop Score

2/5

Valuation

$2,742 USD
Note: All valuation figures are estimates.

Popularity

Modest
Note: Popularity is estimated.

Rank, Reach and Authority

Alexa Rank: 646,043
Alexa Reach:
SEMrush Rank (US):
SEMrush Authority Score:
Moz Domain Authority: 0
Moz Page Authority: 0

Organic vs Paid (Google Ads)

Traffic

Visitors

Daily Visitors: 1,313
Monthly Visitors: 39,964
Yearly Visitors: 479,245
Note: All visitors figures are estimates.

Visitors By Country

Revenue

Revenue

Daily Revenue: $4 USD
Monthly Revenue: $114 USD
Yearly Revenue: $1,366 USD
Note: All revenue figures are estimates.

Revenue By Country

SEO

Backlinks Analysis (SEMrush)

Top New Follow Links

Top Ranking Keywords (US)

Domain Analysis

Value Length
Domain: massappeal.com 14
Domain Name: massappeal 10
Extension (TLD): com 3
Expiry Check:

Page Speed Analysis

Average Load Time: 1.19 seconds
Load Time Comparison: Faster than 72% of sites

PageSpeed Insights

Avg. (All Categories) 70
Performance 81
Accessibility 62
Best Practices 80
SEO 82
Progressive Web App 45
0–49 (Fail) 50–89 (Average) 90–100 (Pass)
URL: https://massappeal.com/
Updated: 10th April, 2021

1.89 seconds
First Contentful Paint (FCP)
44%
47%
9%

0.00 seconds
First Input Delay (FID)
99%
0%
1%

Simulate loading on desktop
81

Performance

Indicates how well the page is performing and highlights opportunities where performance may be improved for massappeal.com. This includes details about optimizing page load times which can result in a better user experience.

Metrics

Largest Contentful Paint — 1.2 s
The timing of the largest text or image that is painted.
Time to Interactive — 2.0 s
The time taken for the page to become fully interactive.
Total Blocking Time — 100 ms
The total blocking time is the sum of all time periods between First Contentful Paint and Time to Interactive (when task length exceeded 50ms).

Other

First CPU Idle — 1.9 s
The time taken for the page's main thread to be quiet enough to handle input.
Estimated Input Latency — 10 ms
The time taken for the page to respond to user input (during the busiest 5 second window of page load). Users are likely to perceive massappeal.com as laggy when the latency is higher than 0.05 seconds.
Network Requests
Below is a list of network requests that were made during page load.
URL Protocol Start Time (Ms) End Time (Ms) Transfer Size (Bytes) Resource Size (Bytes) Status Code MIME Type Resource Type
http://massappeal.com/
http/1.1
0
175.01100013033
365
0
301
text/html
https://massappeal.com/
h2
176.20800016448
518.1829999201
10124
41637
200
text/html
Document
https://massappeal.com/wp-content/themes/massappeal2018/style.css?v2.5
h2
533.00100006163
824.18400002643
7497
38840
200
text/css
Stylesheet
https://unpkg.com/masonry-layout@4/dist/masonry.pkgd.min.js
http/1.1
533.26799999923
562.7009999007
705
0
302
text/plain
https://www.massappeal.com/wp-includes/css/dist/block-library/style.min.css?ver=5.6.2
http/1.1
533.57900027186
855.02899996936
438
0
301
text/html
https://www.massappeal.com/wp-content/plugins/mcw-fullpage-gutenberg/fullpage/fullpage.min.css?ver=3.1.0
http/1.1
533.80599990487
857.77800017968
446
0
301
text/html
https://www.massappeal.com/wp-content/plugins/mcw-fullpage-gutenberg/fullpage/nav/section/default.min.css?ver=3.1.0
http/1.1
534.08099990338
857.5940001756
457
0
301
text/html
https://www.massappeal.com/wp-content/themes/massappeal2018/css/breakpoints.css?ver=1.7
http/1.1
534.42900022492
857.35700000077
429
0
301
text/html
https://www.massappeal.com/wp-content/plugins/google-analytics-for-wordpress/assets/js/frontend.min.js?ver=7.10.4
http/1.1
534.52600026503
856.88500013202
455
0
301
text/html
https://www.massappeal.com/wp-includes/js/jquery/jquery.min.js?ver=3.5.1
http/1.1
534.71599984914
961.85499988496
414
0
301
text/html
https://www.massappeal.com/wp-includes/js/jquery/jquery-migrate.min.js?ver=3.3.2
http/1.1
534.86000001431
857.95899992809
422
0
301
text/html
https://www.massappeal.com/wp-content/themes/massappeal2018/js/velocity.min.js?ver=1.4.2
http/1.1
535.04100022838
856.69500008225
430
0
301
text/html
https://www.massappeal.com/wp-content/themes/massappeal2018/js/jquery.fitToParent.js?ver=1.0
http/1.1
535.30099987984
858.19000005722
445
0
301
text/html
https://www.massappeal.com/wp-content/themes/massappeal2018/js/jquery.cycle2.min.js?ver=2.1.6
http/1.1
535.43200017884
855.92100024223
435
0
301
text/html
https://www.massappeal.com/wp-content/themes/massappeal2018/js/native.history.js?ver=1.8b2
http/1.1
535.71800002828
856.14399984479
443
0
301
text/html
https://www.massappeal.com/wp-content/themes/massappeal2018/js/froogaloop2.min.js?ver=1.0
http/1.1
535.81999987364
856.34500021115
431
0
301
text/html
https://www.massappeal.com/wp-content/themes/massappeal2018/js/jquery.mousewheel.min.js?ver=3.1.13
http/1.1
536.00100008771
855.40800029412
440
0
301
text/html
https://www.massappeal.com/wp-content/themes/massappeal2018/js/jquery.fitvids.js?ver=1.1
http/1.1
536.10400017351
857.09200007841
441
0
301
text/html
https://www.massappeal.com/wp-content/themes/massappeal2018/js/hammer.min.js?ver=2.0.8
http/1.1
536.2909999676
855.65399983898
428
0
301
text/html
https://www.massappeal.com/wp-content/themes/massappeal2018/js/site.js?ver=2.0
http/1.1
536.52699990198
858.45699999481
405
0
301
text/html
https://cdnjs.cloudflare.com/ajax/libs/font-awesome/5.15.2/css/all.min.css
h2
536.70699987561
566.19800021872
11608
59344
200
text/css
Stylesheet
https://massappeal.com/wp-content/themes/massappeal2018/images/logo.svg
h2
1324.2120002396
1398.7099998631
3120
6724
200
image/svg+xml
Image
https://www.massappeal.com/wp-content/plugins/mcw-fullpage-gutenberg/fullpage/vendors/scrolloverflow.min.js?ver=2.0.6
http/1.1
1252.5900001638
1536.3440001383
457
0
301
text/html
https://www.massappeal.com/wp-content/plugins/mcw-fullpage-gutenberg/fullpage/fullpage.min.js?ver=3.1.0
http/1.1
1315.9969998524
1540.79800006
443
0
301
text/html
https://www.massappeal.com/wp-includes/js/imagesloaded.min.js?ver=4.1.4
http/1.1
1323.4600001015
1547.143000178
411
0
301
text/html
https://www.massappeal.com/wp-includes/js/masonry.min.js?ver=4.2.2
http/1.1
1323.5869999044
1541.3219998591
391
0
301
text/html
https://cdnjs.cloudflare.com/ajax/libs/gsap/3.2.4/gsap.min.js?ver=5.6.2
h2
1323.7510002218
1354.3320000172
22201
58728
200
application/javascript
Script
https://www.massappeal.com/wp-content/plugins/lazy-loading-responsive-images/js/lazysizes.min.js?ver=1615147661
http/1.1
1323.8630001433
1546.2290002033
451
0
301
text/html
https://www.massappeal.com/wp-includes/js/wp-embed.min.js?ver=5.6.2
http/1.1
1324.0740001202
1546.8129999936
407
0
301
text/html
https://unpkg.com/masonry-layout@4.2.2/dist/masonry.pkgd.min.js
h2
563.02600027993
591.72199992463
7816
24103
200
application/javascript
Script
https://massappeal.com/wp-content/themes/massappeal2018/fonts/fonts.css
h2
827.27400027215
903.11500011012
913
2441
200
text/css
Stylesheet
https://massappeal.com/wp-includes/css/dist/block-library/style.min.css?ver=5.6.2
h2
855.59300007299
1245.5629999749
8537
51338
200
text/css
Stylesheet
https://massappeal.com/wp-content/themes/massappeal2018/js/jquery.mousewheel.min.js?ver=3.1.13
h2
855.80800008029
930.3540000692
2170
3708
200
application/javascript
Script
https://massappeal.com/wp-content/themes/massappeal2018/js/hammer.min.js?ver=2.0.8
h2
856.04100022465
930.87100004777
7862
20765
200
application/javascript
Script
https://massappeal.com/wp-content/themes/massappeal2018/js/jquery.cycle2.min.js?ver=2.1.6
h2
856.25499999151
1001.7539998516
7874
24013
200
application/javascript
Script
https://massappeal.com/wp-content/themes/massappeal2018/js/native.history.js?ver=1.8b2
h2
856.58199992031
931.26100022346
7387
23459
200
application/javascript
Script
https://massappeal.com/wp-content/themes/massappeal2018/js/froogaloop2.min.js?ver=1.0
h2
856.67099989951
1314.4820001908
1214
1542
200
application/javascript
Script
https://massappeal.com/wp-content/themes/massappeal2018/js/velocity.min.js?ver=1.4.2
h2
857.00799990445
1003.0269999988
16429
44419
200
application/javascript
Script
https://massappeal.com/wp-content/plugins/google-analytics-for-wordpress/assets/js/frontend.min.js?ver=7.10.4
h2
857.22899995744
1005.6719998829
3253
9298
200
application/javascript
Script
https://massappeal.com/wp-content/themes/massappeal2018/js/jquery.fitvids.js?ver=1.1
h2
857.27600008249
1002.6279999875
1825
3350
200
application/javascript
Script
https://massappeal.com/wp-content/themes/massappeal2018/css/breakpoints.css?ver=1.7
h2
857.95499989763
1004.8480001278
3051
12940
200
text/css
Stylesheet
https://massappeal.com/wp-content/plugins/mcw-fullpage-gutenberg/fullpage/nav/section/default.min.css?ver=3.1.0
h2
858.0010002479
932.36800003797
685
547
200
text/css
Stylesheet
https://massappeal.com/wp-content/plugins/mcw-fullpage-gutenberg/fullpage/fullpage.min.css?ver=3.1.0
h2
858.12900029123
1003.7190001458
1752
4057
200
text/css
Stylesheet
https://massappeal.com/wp-includes/js/jquery/jquery-migrate.min.js?ver=3.3.2
h2
858.29199990258
1004.523999989
4657
11224
200
application/javascript
Script
https://massappeal.com/wp-content/themes/massappeal2018/js/jquery.fitToParent.js?ver=1.0
h2
858.46600029618
1002.3659998551
1020
1400
200
application/javascript
Script
https://massappeal.com/wp-content/themes/massappeal2018/js/site.js?ver=2.0
h2
858.63600019366
932.71799990907
5763
22222
200
application/javascript
Script
https://connect.facebook.net/en_US/fbevents.js
h2
1324.4910002686
1359.4209998846
25304
93453
200
application/x-javascript
Script
https://www.google-analytics.com/analytics.js
h2
1324.6160000563
1329.5869999565
20093
48759
200
text/javascript
Script
https://www.massappeal.com/wp-includes/js/wp-emoji-release.min.js?ver=5.6.2
http/1.1
1324.7090000659
1546.4759999886
414
0
301
text/html
https://massappeal.com/wp-includes/js/jquery/jquery.min.js?ver=3.5.1
h2
962.12700009346
1243.7920002267
31636
89496
200
application/javascript
Script
https://cdnjs.cloudflare.com/ajax/libs/font-awesome/5.15.2/webfonts/fa-brands-400.woff2
h2
1344.3080000579
1367.2009999864
79598
78472
200
application/octet-stream
Font
https://massappeal.com/wp-content/themes/massappeal2018/fonts/Roboto-Regular.ttf
h2
1344.5150000043
1565.2300002985
172141
171676
200
application/font-sfnt
Font
https://massappeal.com/wp-content/plugins/mcw-fullpage-gutenberg/fullpage/vendors/scrolloverflow.min.js?ver=2.0.6
h2
1536.7149999365
1613.6010000482
10739
37850
200
application/javascript
Script
https://massappeal.com/wp-content/plugins/mcw-fullpage-gutenberg/fullpage/fullpage.min.js?ver=3.1.0
h2
1541.0469998606
1687.055000104
13826
38294
200
application/javascript
Script
https://massappeal.com/wp-includes/js/masonry.min.js?ver=4.2.2
h2
1541.5290002711
1616.1759998649
7886
24138
200
application/javascript
Script
https://massappeal.com/wp-content/plugins/lazy-loading-responsive-images/js/lazysizes.min.js?ver=1615147661
h2
1546.6640000232
1619.7470002808
3940
7771
200
application/javascript
Script
https://massappeal.com/wp-includes/js/wp-emoji-release.min.js?ver=5.6.2
h2
1546.8250000849
1626.260000281
5192
14229
200
application/javascript
Script
https://massappeal.com/wp-includes/js/wp-embed.min.js?ver=5.6.2
h2
1547.0529999584
1621.6990002431
1244
1426
200
application/javascript
Script
https://massappeal.com/wp-includes/js/imagesloaded.min.js?ver=4.1.4
h2
1547.511999961
1623.252000194
2320
5629
200
application/javascript
Script
https://www.google-analytics.com/j/collect?v=1&_v=j89&a=1120540983&t=pageview&_s=1&dl=https%3A%2F%2Fmassappeal.com%2F&ul=en-us&de=UTF-8&sd=24-bit&sr=800x600&vp=1350x940&je=0&_u=YEBAAUABCAAAAC~&jid=670704912&gjid=963167416&cid=1047456972.1618023082&tid=UA-108308189-1&_gid=1729795356.1618023082&_r=1&_slc=1&z=1351797876
h2
1603.3939998597
1606.7650001496
618
2
200
text/plain
XHR
https://connect.facebook.net/signals/config/224355968067506?v=2.9.33&r=stable
h2
1617.2130000778
1798.8889999688
71985
246207
200
application/x-javascript
Script
https://massappeal.com/wp-content/themes/massappeal2018/images/logo.svg
h2
2057.5270000845
2149.2280000821
3120
6724
200
image/svg+xml
XHR
https://www.facebook.com/tr/?id=224355968067506&ev=PageView&dl=https%3A%2F%2Fmassappeal.com%2F&rl=&if=false&ts=1618023082025&sw=800&sh=600&v=2.9.33&r=stable&ec=0&o=30&fbp=fb.1.1618023082022.1992774255&it=1618023081544&coo=false&rqm=GET
h2
2098.5570000485
2129.2860000394
625
44
200
image/gif
Image
https://www.massappeal.com/wp-content/uploads/2021/03/statement1.html
http/1.1
2143.9689998515
2220.4710002989
409
0
301
text/html
https://www.massappeal.com/wp-content/uploads/2021/03/mobilestatement1.html
http/1.1
2144.541000016
2221.1469998583
415
0
301
text/html
https://massappeal.com/wp-content/uploads/2021/03/statement1.html
h2
2222.0089999028
2296.4820000343
1593
2482
200
text/html
Document
https://massappeal.com/wp-content/uploads/2021/03/mobilestatement1.html
h2
2222.2130000591
2331.848999951
1601
2500
200
text/html
Document
https://code.createjs.com/1.0.0/createjs.min.js
h2
2309.236000292
2670.8749998361
64169
242057
200
text/javascript
Script
https://massappeal.com/wp-content/uploads/2021/03/statement1.js?1617085745313
h2
2309.3850002624
2455.2810001187
15737
59890
200
application/javascript
Script
https://code.createjs.com/1.0.0/createjs.min.js
h2
2344.9710002169
2447.848000098
64169
242057
200
text/javascript
Script
https://massappeal.com/wp-content/uploads/2021/03/mobilestatement1.js?1617087977544
h2
2345.1479999349
2422.0739998855
16452
64312
200
application/javascript
Script
https://www.facebook.com/tr/?id=224355968067506&ev=Microdata&dl=https%3A%2F%2Fmassappeal.com%2F&rl=&if=false&ts=1618023082530&cd[DataLayer]=%5B%5D&cd[Meta]=%7B%22title%22%3A%22%22%7D&cd[OpenGraph]=%7B%22og%3Atitle%22%3A%22%20%20Updated%20Homepage%202021%22%2C%22og%3Atype%22%3A%22website%22%2C%22og%3Aurl%22%3A%22https%3A%2F%2Fwww.massappeal.com%2F%22%2C%22og%3Aimage%22%3A%22https%3A%2F%2Fmassappeal.com%2Fwp-content%2Fthemes%2Fmassappeal2018%2Fscreenshot.png%22%2C%22og%3Adescription%22%3A%22%20(function%20runFullPage()%7B(function%20ready(fn)%7Bif%20(document.attachEvent%3Fdocument.readyState%3D%3D%3D%5C%22complete%5C%22%3Adocument.readyState!%3D%3D%5C%22loading%5C%22)%7Bfn()%3B%7Delse%7Bdocument.addEventListener(%27DOMContentLoaded%27%2Cfn)%3B%7D%7D)(function()%7Bfunction%20getParentsUntil(elem%2C%20parent%2C%20selector)%7Bif%20(!Element.prototype.matches)%20%7BElement.prototype.matches%20%3D%20Element.prototype.matchesSelector%20%7C%7C%20Element.prototype.mozMatchesSelector%20%7C%7C%20Element.prototype.msMatchesSelector%20%7C%7C%20Element.prototype.oMatchesSelector%20%7C%7C%20Element.prototype.webkitM%22%2C%22og%3Asite_name%22%3A%22Mass%20Appeal%22%7D&cd[Schema.org]=%5B%5D&cd[JSON-LD]=%5B%5D&sw=800&sh=600&v=2.9.33&r=stable&ec=1&o=30&fbp=fb.1.1618023082022.1992774255&it=1618023081544&coo=false&es=automatic&tm=3&rqm=GET
h2
2605.0360002555
2635.7200001366
478
44
200
image/gif
Image
Network Round Trip Times — 0 ms
High Network RTT (Round Trip Times) can have a large impact on performance. Providing servers geographically closer to the user could improve performance.
Server Backend Latencies — 0 ms
High server latencies indicate the server is overloaded or has a poor backend performance.
Tasks
Below is a list of the top-level main thread tasks that executed during page load.
Start Time (Ms) End Time (Ms)
552.456
7.218
563.11
5.148
935.372
55.064
1283.416
43.854
1346.875
196.614
1543.527
22.859
1587.791
9.978
1600.216
9.676
1611.049
24.206
1635.554
12.75
1656.537
8.87
1721.139
290.726
2012.06
6.757
2025.822
47.61
2082.608
11.667
2094.348
5.462
2103.741
25.989
2162.068
8.911
2180.726
14.153
2330.217
6.806
2368.276
6.287
2489.066
64.648
2555.476
59.842
2628.438
5.266
2711.648
62.639
2790.559
5.415
3038.074
5.05
3161.884
7.221
3203.19
5.678
3244.577
5.478
3285.804
5.746
3327.015
6.534
3368.214
6.048
3409.592
9.31
3450.806
8.718
3492.973
9.513
3534.177
8.822
3575.395
8.59
3603.142
5.064
3616.589
12.298
3657.839
10.286
3699.095
8.764
3740.337
9.617
3781.556
10.073
3822.786
8.559
3864.026
8.757
3905.245
10.156
3946.501
10.47
3987.745
11.298
4029.007
8.597
4070.231
9.721
Diagnostics
Below is a collection of useful page vitals.
View Data
Metrics
Below is a collection of metrics.
View Data

Opportunities

Properly size images
Images can slow down the page's load time. Massappeal.com should consider serving more appropriate-sized images.
Defer offscreen images
Time to Interactive can be slowed down by resources on the page. Massappeal.com should consider lazy-loading offscreen and hidden images.
Minify CSS — Potential savings of 3 KiB
Cascading Style Sheets (CSS) files can contribute to network payload sizes. Massappeal.com should consider minifying CSS files.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://massappeal.com/wp-content/themes/massappeal2018/style.css?v2.5
7497
2895
Minify JavaScript — Potential savings of 2 KiB
JavaScript (JS) files can contribute to network payload sizes and increase script parse times. Massappeal.com should consider minifying JS files.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://massappeal.com/wp-content/themes/massappeal2018/js/site.js?ver=2.0
5763
2456
Remove unused CSS — Potential savings of 11 KiB
Dead and/or unused rules in Style Sheets (CSS) can contribute to network payload sizes. Massappeal.com should consider removing dead rules from style sheets and deferring the loading of CSS not used for above-the-fold content.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://cdnjs.cloudflare.com/ajax/libs/font-awesome/5.15.2/css/all.min.css
11608
11528
Efficiently encode images
Unoptimized images can consume more cellular data than what is necessary.
Serve images in next-gen formats
Image formats like PNG and JPEG have poor compression when compared to other next-gen formats, such as JPEG 200, JPEG XR and WebP.
Enable text compression
Text-based resources should be served with compression, such as gzip, deflate or brotli.
Preconnect to required origins
Resource hints, such as 'preconnect' or 'dns-prefetch', may assist in establishing early connections to important third-party origins.
Initial server response time was short — Root document took 340 ms
It is advised to keep the server response time short for the main document, because all other requests depend on it.
URL Time Spent (Ms)
https://massappeal.com/
342.972
Avoid multiple page redirects — Potential savings of 190 ms
Redirects can cause additional delays before the page can begin loading. Massappeal.com should avoid multiple or unnecessary page redirects.
URL Time Spent (Ms)
http://massappeal.com/
190
https://massappeal.com/
0
Preload key requests
Key requests can be preloaded by using '<link rel=preload>'. Massappeal.com should consider using '<link rel=preload>' to prioritize fetching resources that are currently requested later in page load.
Use video formats for animated content
Large GIFs are inefficient for delivering animated content. It is recommended to use MPEG4/WebM videos for animations and PNG/WebP for static images instead of GIF.
Remove duplicate modules in JavaScript bundles
Ensure that no duplicate JavaScript modules from bundles exist to reduce bytes consumed by network activity.
Avoid serving legacy JavaScript to modern browsers — Potential savings of 18 KiB
Polyfills and transforms enable legacy browsers to use new JavaScript features. For bundled JavaScript it is recommended to adopt a modern script deployment strategy using module/nomodule feature detection. This will reduce the amount of code shipped to modern browsers.
URL Potential Savings (Bytes)
https://connect.facebook.net/signals/config/224355968067506?v=2.9.33&r=stable
11964
https://massappeal.com/wp-content/themes/massappeal2018/js/native.history.js?ver=1.8b2
6379
https://connect.facebook.net/en_US/fbevents.js
45
Preload Largest Contentful Paint image
It is recommended to preload images used by LCP elements, to improve LCP time.

Diagnostics

Avoids enormous network payloads — Total size was 745 KiB
Large network payloads can cost users money and are linked to long load times.
URL Transfer Size (Bytes)
https://massappeal.com/wp-content/themes/massappeal2018/fonts/Roboto-Regular.ttf
172141
https://cdnjs.cloudflare.com/ajax/libs/font-awesome/5.15.2/webfonts/fa-brands-400.woff2
79598
https://connect.facebook.net/signals/config/224355968067506?v=2.9.33&r=stable
71985
https://code.createjs.com/1.0.0/createjs.min.js
64169
https://code.createjs.com/1.0.0/createjs.min.js
64169
https://massappeal.com/wp-includes/js/jquery/jquery.min.js?ver=3.5.1
31636
https://connect.facebook.net/en_US/fbevents.js
25304
https://cdnjs.cloudflare.com/ajax/libs/gsap/3.2.4/gsap.min.js?ver=5.6.2
22201
https://www.google-analytics.com/analytics.js
20093
https://massappeal.com/wp-content/uploads/2021/03/mobilestatement1.js?1617087977544
16452
Avoids an excessive DOM size — 202 elements
A large DOM (Document Object Model) will increase memory usage, cause longer system calculations as well as costly layout reflows.
Statistic Element Value
Total DOM Elements
202
Maximum DOM Depth
13
Maximum Child Elements
12
Avoid chaining critical requests — 26 chains found
Below is a list of Critical Request Chains, which shows which resources are loaded with a high priority. Massappeal.com should consider reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load.
User Timing marks and measures
Make use of the User Timing API to measure an app's real-world performance during key user experiences.
JavaScript execution time — 0.6 s
JavaScript (JS) execution time can be lowered by reducing the time required for parsing, compiling and executing JS. Delivering smaller JS payloads may help with this.
URL Total CPU Time (Ms) Script Evaluation (Ms) Script Parse (Ms)
https://massappeal.com/
660.089
320.763
56.863
https://code.createjs.com/1.0.0/createjs.min.js
359.651
199.89
8.371
Unattributable
202.71
8.914
0.156
https://cdnjs.cloudflare.com/ajax/libs/gsap/3.2.4/gsap.min.js?ver=5.6.2
51.121
14.446
1.2
Minimizes main-thread work — 1.5 s
Main-thread work timing can be lowered by reducing the time required for parsing, compiling and executing JS. Delivering smaller JS payloads may help with this.
Category Time Spent (Ms)
Script Evaluation
744.052
Other
320.982
Parse HTML & CSS
145.914
Garbage Collection
123.192
Script Parsing & Compilation
85.195
Style & Layout
72.559
Rendering
46.028
Keep request counts low and transfer sizes small — 72 requests • 745 KiB
It is advised to add a budgets.json file in order to set budgets for the quantity and size of page resources.
Resource Type Requests Transfer Size (Bytes)
Total
72
763051
Script
28
444163
Font
2
251739
Stylesheet
7
34043
Other
29
15565
Document
3
13318
Image
3
4223
Media
0
0
Third-party
13
369369
Minimize third-party usage — Third-party code blocked the main thread for 0 ms
It is advised to either limit, remove or delay the loading of redundant third-party code which may be significantly impacting load performance.
Third-Party Transfer Size (Bytes) Main-Thread Blocking Time (Ms)
128338
0
113407
0
98392
0
20711
0
8521
0
Lazy load third-party resources with facades
Consider replacing third-party embeds with a facade until they are required (use lazy loading).
Largest Contentful Paint element — 0 elements found
The element which was identified as the Largest Contentful Paint.
Avoid large layout shifts — 2 elements found
Below is a list of all DOM elements that contribute to the CLS of the page.
Element CLS Contribution
div
0.77037037037037
0.6962962962963
Uses passive listeners to improve scrolling performance
Improve the page's scroll performance by marking touch and wheel event listeners as 'passive'.
Avoids `document.write()`
Avoid or limit the use of external scripts that are dynamically injected via 'document.write()' as users on slow connections will be delayed by tens of seconds.
Avoid long main-thread tasks — 5 long tasks found
Below is a list of the longest tasks on the main thread, which is useful when identifying the worst input delay contributors.
URL Start Time (Ms) Duration (Ms)
https://www.massappeal.com/wp-content/themes/massappeal2018/js/froogaloop2.min.js?ver=1.0
742
197
https://cdnjs.cloudflare.com/ajax/libs/gsap/3.2.4/gsap.min.js?ver=5.6.2
1205
145
https://code.createjs.com/1.0.0/createjs.min.js
2000
65
Unattributable
249
60
https://unpkg.com/masonry-layout@4/dist/masonry.pkgd.min.js
575
55
Avoid non-composited animations — 5 animated elements found
It is recommended to avoid non-composited animations which are often janky and increase CLS.
Element
div
div
div
div
div
Image elements have explicit `width` and `height`
Reduce layout shifts and improve CLS by setting explicit width and height properties on image elements.

Budgets

Performance budget
It is advised to keep the quantity and size of all network requests under the targets set by the provided performance budget.
Timing budget
It is advised to set a timing budget to monitor the performance of your site.

Metrics

First Contentful Paint — 1.1 s
The time taken for the first image or text on the page to be rendered.
Speed Index — 2.3 s
The time taken for the page contents to be visibly populated.

Other

Max Potential First Input Delay — 150 ms
Users could experience a delay when interacting with the page.
First Meaningful Paint — 1.2 s
The time taken for the primary content of the page to be rendered.

Opportunities

Eliminate render-blocking resources — Potential savings of 410 ms
Resources, such as JavaScript and style sheets, can block the first paint of the page. Massappeal.com should consider delivering critical JavaScript/style sheets (JS/CSS) inline and deferring all non-critical JS/CSS.
URL Transfer Size (Bytes) Potential Savings (Ms)
https://massappeal.com/wp-content/themes/massappeal2018/style.css?v2.5
7497
80
https://www.massappeal.com/wp-includes/css/dist/block-library/style.min.css?ver=5.6.2
438
230
https://www.massappeal.com/wp-content/plugins/mcw-fullpage-gutenberg/fullpage/fullpage.min.css?ver=3.1.0
446
230
https://www.massappeal.com/wp-content/plugins/mcw-fullpage-gutenberg/fullpage/nav/section/default.min.css?ver=3.1.0
457
230
https://www.massappeal.com/wp-content/themes/massappeal2018/css/breakpoints.css?ver=1.7
429
230
https://cdnjs.cloudflare.com/ajax/libs/font-awesome/5.15.2/css/all.min.css
11608
270
https://www.massappeal.com/wp-content/plugins/google-analytics-for-wordpress/assets/js/frontend.min.js?ver=7.10.4
455
225
https://www.massappeal.com/wp-includes/js/jquery/jquery.min.js?ver=3.5.1
414
225
https://www.massappeal.com/wp-includes/js/jquery/jquery-migrate.min.js?ver=3.3.2
422
225
https://www.massappeal.com/wp-content/themes/massappeal2018/js/velocity.min.js?ver=1.4.2
430
150
https://www.massappeal.com/wp-content/themes/massappeal2018/js/jquery.fitToParent.js?ver=1.0
445
150
https://www.massappeal.com/wp-content/themes/massappeal2018/js/jquery.cycle2.min.js?ver=2.1.6
435
150
https://www.massappeal.com/wp-content/themes/massappeal2018/js/native.history.js?ver=1.8b2
443
150
https://www.massappeal.com/wp-content/themes/massappeal2018/js/froogaloop2.min.js?ver=1.0
431
150
https://www.massappeal.com/wp-content/themes/massappeal2018/js/jquery.mousewheel.min.js?ver=3.1.13
440
150
https://www.massappeal.com/wp-content/themes/massappeal2018/js/jquery.fitvids.js?ver=1.1
441
150
https://www.massappeal.com/wp-content/themes/massappeal2018/js/hammer.min.js?ver=2.0.8
428
150
https://www.massappeal.com/wp-content/themes/massappeal2018/js/site.js?ver=2.0
405
150
Remove unused JavaScript — Potential savings of 206 KiB
It is advised to remove unused JavaScript in order to reduce bytes consumed by network activity.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://connect.facebook.net/signals/config/224355968067506?v=2.9.33&r=stable
71985
54258
https://code.createjs.com/1.0.0/createjs.min.js
64169
46002
https://www.massappeal.com/wp-includes/js/jquery/jquery.min.js?ver=3.5.1
89496
44720
https://www.massappeal.com/wp-content/themes/massappeal2018/js/velocity.min.js?ver=1.4.2
44419
33678
https://www.massappeal.com/wp-content/plugins/mcw-fullpage-gutenberg/fullpage/vendors/scrolloverflow.min.js?ver=2.0.6
37850
32443

Metrics

Cumulative Layout Shift — 1.467
Cumulative Layout Shift is the measurement of visible elements collective movement within the viewport.
View Data

Diagnostics

Serve static assets with an efficient cache policy — 34 resources found
Massappeal.com can speed up repeat visits by increasing the cache lifetime, which is essentially how long before a cached copy expires.
URL Cache TTL (Ms) Transfer Size (Bytes)
https://code.createjs.com/1.0.0/createjs.min.js
900000
64169
https://code.createjs.com/1.0.0/createjs.min.js
900000
64169
https://connect.facebook.net/signals/config/224355968067506?v=2.9.33&r=stable
1200000
71985
https://connect.facebook.net/en_US/fbevents.js
1200000
25304
https://www.google-analytics.com/analytics.js
7200000
20093
https://massappeal.com/wp-content/themes/massappeal2018/fonts/Roboto-Regular.ttf
2592000000
172141
https://massappeal.com/wp-includes/js/jquery/jquery.min.js?ver=3.5.1
2592000000
31636
https://massappeal.com/wp-content/uploads/2021/03/mobilestatement1.js?1617087977544
2592000000
16452
https://massappeal.com/wp-content/themes/massappeal2018/js/velocity.min.js?ver=1.4.2
2592000000
16429
https://massappeal.com/wp-content/uploads/2021/03/statement1.js?1617085745313
2592000000
15737
https://massappeal.com/wp-content/plugins/mcw-fullpage-gutenberg/fullpage/fullpage.min.js?ver=3.1.0
2592000000
13826
https://massappeal.com/wp-content/plugins/mcw-fullpage-gutenberg/fullpage/vendors/scrolloverflow.min.js?ver=2.0.6
2592000000
10739
https://massappeal.com/wp-includes/css/dist/block-library/style.min.css?ver=5.6.2
2592000000
8537
https://massappeal.com/wp-includes/js/masonry.min.js?ver=4.2.2
2592000000
7886
https://massappeal.com/wp-content/themes/massappeal2018/js/jquery.cycle2.min.js?ver=2.1.6
2592000000
7874
https://massappeal.com/wp-content/themes/massappeal2018/js/hammer.min.js?ver=2.0.8
2592000000
7862
https://massappeal.com/wp-content/themes/massappeal2018/style.css?v2.5
2592000000
7497
https://massappeal.com/wp-content/themes/massappeal2018/js/native.history.js?ver=1.8b2
2592000000
7387
https://massappeal.com/wp-content/themes/massappeal2018/js/site.js?ver=2.0
2592000000
5763
https://massappeal.com/wp-includes/js/wp-emoji-release.min.js?ver=5.6.2
2592000000
5192
https://massappeal.com/wp-includes/js/jquery/jquery-migrate.min.js?ver=3.3.2
2592000000
4657
https://massappeal.com/wp-content/plugins/lazy-loading-responsive-images/js/lazysizes.min.js?ver=1615147661
2592000000
3940
https://massappeal.com/wp-content/plugins/google-analytics-for-wordpress/assets/js/frontend.min.js?ver=7.10.4
2592000000
3253
https://massappeal.com/wp-content/themes/massappeal2018/images/logo.svg
2592000000
3120
https://massappeal.com/wp-content/themes/massappeal2018/css/breakpoints.css?ver=1.7
2592000000
3051
https://massappeal.com/wp-includes/js/imagesloaded.min.js?ver=4.1.4
2592000000
2320
https://massappeal.com/wp-content/themes/massappeal2018/js/jquery.mousewheel.min.js?ver=3.1.13
2592000000
2170
https://massappeal.com/wp-content/themes/massappeal2018/js/jquery.fitvids.js?ver=1.1
2592000000
1825
https://massappeal.com/wp-content/plugins/mcw-fullpage-gutenberg/fullpage/fullpage.min.css?ver=3.1.0
2592000000
1752
https://massappeal.com/wp-includes/js/wp-embed.min.js?ver=5.6.2
2592000000
1244
https://massappeal.com/wp-content/themes/massappeal2018/js/froogaloop2.min.js?ver=1.0
2592000000
1214
https://massappeal.com/wp-content/themes/massappeal2018/js/jquery.fitToParent.js?ver=1.0
2592000000
1020
https://massappeal.com/wp-content/themes/massappeal2018/fonts/fonts.css
2592000000
913
https://massappeal.com/wp-content/plugins/mcw-fullpage-gutenberg/fullpage/nav/section/default.min.css?ver=3.1.0
2592000000
685
Ensure text remains visible during webfont load
Make use of the font-display CSS feature, which will ensure text is user-visible while webfonts are loading.
URL Potential Savings (Ms)
https://massappeal.com/wp-content/themes/massappeal2018/fonts/Roboto-Regular.ttf
220.71500029415
62

Accessibility

Indicates how accessible the page is and highlights opportunities where the page can be made more accessible to users of massappeal.com. This includes details about various page attributes that can be optimized.

Navigation

`[accesskey]` values are unique
Access keys assist users with focusing on different parts of the page. Each access key should be unique for proper navigation.
The page contains a heading, skip link, or landmark region
It is advised to provide ways to bypass repetitive content, allowing users to navigate the page efficiently.
`[id]` attributes on active, focusable elements are unique
Ensure all focusable elements have a unique id value to allow them to be visible to users of assistive technologies, like a screen reader.
Heading elements appear in a sequentially-descending order
Properly order all headers and do not skip heading levels to better the navigation and readability for users of assistive technologies, like a screen reader.
No element has a `[tabindex]` value greater than 0
Although technically valid, a tabindex value greater than 0 often creates frustrating experiences for users who rely on assistive technologies.

ARIA

`[aria-*]` attributes match their roles
Avoid mismatching 'aria-*' attributes and their 'role' value, as it invalidates the attribute.
`button`, `link`, and `menuitem` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
`[aria-hidden="true"]` is not present on the document `<body>`
If aria-hidden=true is set on the document body, assistive technologies, like a screen reader will work inconsistently.
`[aria-hidden="true"]` elements do not contain focusable descendents
Interactive elements within an aria-hidden=true element are unavailable to users of assistive technologies, like a screen reader.
ARIA input fields have accessible names
Generic names are announced to users of assistive technologies, like a screen reader, when an input field does not have an accessible name specified.
ARIA `meter` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
ARIA `progressbar` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
`[role]`s have all required `[aria-*]` attributes
Some ARIA roles have required 'aria-*' attributes, which provide essential information about state and functionality.
Elements with an ARIA `[role]` that require children to contain a specific `[role]` have all required children.
Some ARIA parent roles cannot perform their intended functions if specific child roles are not used.
`[role]`s are contained by their required parent element
Some ARIA child roles cannot perform their intended functions if specific parent roles are not used.
`[role]` values are valid
All ARIA roles require valid values to perform their intended functions.
ARIA toggle fields have accessible names
Generic names are announced to users of assistive technologies, like a screen reader, when a toggle field does not have an accessible name specified.
ARIA `tooltip` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
ARIA `treeitem` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
`[aria-*]` attributes have valid values
ARIA attributes cannot be interpreted with invalid values when used by screen readers and other assistive technologies.
`[aria-*]` attributes are valid and not misspelled
ARIA attributes cannot be interpreted with invalid names when used by screen readers and other assistive technologies.
ARIA IDs are unique
Ensure all ARIA ID values are unique to prevent elements from being overlooked by assistive technologies, like a screen reader.

Names and labels

Buttons have an accessible name
Buttons become unusable as they are announced simply as "button" when the button does not have an accessible name, when used by screen readers and other assistive technologies.
No form fields have multiple labels
Having multiple labels for form fields can be confusing to assistive technologies, like a screen reader.
Image elements have `[alt]` attributes
Provide short and descriptive alternative text where possible on informative elements.
`<input type="image">` elements have `[alt]` text
Input buttons with alternative text assist screen readers and other assistive technology users to understand its purpose.
Form elements have associated labels
Screen readers and other assistive technologies rely on labels to properly announce form controls.
`<object>` elements have `[alt]` text
It is advised that alt text is used on '<object>' elements in order to provide meaning to screen reader and other assistive technology users, as these technologies are unable to translate non-text content.

Contrast

Background and foreground colors have a sufficient contrast ratio
Many (if not most) users find low-contrast text difficult or impossible to read.

Tables and lists

`<dl>`'s contain only properly-ordered `<dt>` and `<dd>` groups, `<script>`, `<template>` or `<div>` elements.
Screen readers and other assistive technologies may produce poor and inaccurate output when definition lists are not properly marked up.
Definition list items are wrapped in `<dl>` elements
In order for screen readers and other assistive technologies to properly announce definition list items ('<dt>' and '<dd>'), they must be wrapped in parent a '<dl>' element.
Lists contain only `<li>` elements and script supporting elements (`<script>` and `<template>`).
Use proper list structure to aid screen readers and other assistive technologies.
List items (`<li>`) are contained within `<ul>` or `<ol>` parent elements
In order for screen readers to announce list items, ensure that list items ('<li>') are contained within parent '<ul>' or '<ol>' tags.
Cells in a `<table>` element that use the `[headers]` attribute refer to table cells within the same table.
Screen readers and other assistive technologies have features to make navigating tables easier. Ensure that '<td>' cells using the headers attribute only refer to other cells in the same table, to improve screen reader user experience.
`<th>` elements and elements with `[role="columnheader"/"rowheader"]` have data cells they describe.
Screen readers and other assistive technologies have features to make navigating tables easier. Ensure that table headers refer to some set of cells, to improve screen reader user experience.

Internationalization and localization

`<html>` element has a `[lang]` attribute
It is advised to provide a lang attribute so that screen readers and other assistive technologies are guaranteed to announce the page's text correctly. When not provided, the user's default language setting will be used which may cause inaccuracies.
`<html>` element has a valid value for its `[lang]` attribute
Specify a valid BCP 47 language in order to help screen readers and other assistive technologies announce text properly.
`[lang]` attributes have a valid value
Specify a valid BCP 47 language on elements in order to help screen readers and other assistive technologies announce text properly.

Best practices

The document does not use `<meta http-equiv="refresh">`
Pages that refresh automatically cause a poor user experience as focus is directed back to the top of the page unexpectedly.

Audio and video

`<video>` elements contain a `<track>` element with `[kind="captions"]`
Massappeal.com may provide assistance to deaf or hearing-impaired users with captions on videos.

Names and labels

Document doesn't have a `<title>` element
Search engines, screen reader users and other assistive technology users rely on the title to provide an overview of the page and to help determine if the page is relevant to their search.
Failing Elements
`<frame>` or `<iframe>` elements do not have a title
Screen reader users and other assistive technology users rely on frame titles to describe the contents of frames.
Failing Elements
Links do not have a discernible name
In order to improve the navigation for screen reader and other assistive technology users, use link text that is unique, focusable and discernible.

Best practices

`[user-scalable="no"]` is used in the `<meta name="viewport">` element or the `[maximum-scale]` attribute is less than 5.
For users with low vision who rely on screen magnification, ensure that zooming is not disabled.
Failing Elements

Manual Checks

The page has a logical tab order
The visual layout should be logical in its tab order and users cannot focus elements that are offscreen.
Interactive controls are keyboard focusable
Ensure that custom interactive controls are keyboard focusable and that a focus indicator is displayed.
Interactive elements indicate their purpose and state
Ensure that interactive elements (such as links and buttons) are distinguishable from non-interactive elements and that they indicate their state.
The user's focus is directed to new content added to the page
When new content (such as a dialogue) is added to the page, the user's focus should be directed to it.
User focus is not accidentally trapped in a region
Avoid focus being accidentally trapped when a user tabs in and out of controls or regions on page.
Custom controls have associated labels
Ensure that custom interactive controls have associated labels, which are provided by aria-label and aria-labelledby attributes.
Custom controls have ARIA roles
Ensure that all custom interactive controls have appropriate ARIA roles.
Visual order on the page follows DOM order
Ensure that the DOM order matches with the page's visual order, in order to improve navigation for screen readers and other assistive technologies.
Offscreen content is hidden from assistive technology
Ensure that offscreen content is hidden through the use of "display:none" styling or the aria-hidden attribute.
HTML5 landmark elements are used to improve navigation
Elements such as <main> and <nav> are recommended as they are used by screen readers and other assistive technologies to improve keyboard navigation.
80

Best Practices

Indicates the recommended, best practices currently in place on the page and highlights the best practices that massappeal.com should incorporate. This includes practices such as protecting pages with HTTPS.

Audits

Avoids requesting the geolocation permission on page load
When requesting a user's location, provide context or consider tying the request to a user action to avoid confusion and mistrust from users.
Avoids requesting the notification permission on page load
When requesting permission to send notifications, provide context or consider tying the request to a user action to avoid confusion and mistrust from users.
Avoids front-end JavaScript libraries with known security vulnerabilities
Ensure that the use of third-party scripts is minimal and that only trusted third-party scripts are used as some may contain known security vulnerabilities which may be exploited by attackers.

Audits

Allows users to paste into password fields
Ensure that password inputs may be pasted into to aid in the user's ability to use password managers and improve security.
Displays images with correct aspect ratio
Ensure that image display dimensions match their natural aspect ratio.
Serves images with appropriate resolution
For maximum image clarity, ensure images have natural dimensions and are proportional to the display size and pixel ratio.
Fonts with `font-display: optional` are preloaded
It is recommended that optional fonts are preloaded.

Audits

Page has the HTML doctype
Ensure a doctype is specified to prevent the browser from switching to quirks-mode.
Properly defines charset
It is advised to declare a character encoding, optionally via a <meta> tag in the first 1024 bytes of the HTML or in the Content-Type HTTP response header.

Audits

Avoids Application Cache
Application cache is deprecated and is no longer recommended.
Detected JavaScript libraries
Below is a list of all front-end JavaScript libraries that were detected on the page.
Name Version
jQuery
3.5.1
Hammer.js
2.0.8
WordPress
5.6.2
core-js
core-js-pure@3.0.0
Avoids deprecated APIs
Avoid deprecated APIs which will eventually be removed the browser.
No browser errors logged to the console
Below is a list of all errors logged to the console, which indicate unresolved problems on the site.
Page has valid source maps
Consider deploying source maps for added benefits such as the ability to debug while in production.
URL Map URL
https://www.massappeal.com/wp-content/themes/massappeal2018/js/hammer.min.js?ver=2.0.8
https://www.massappeal.com/wp-content/themes/massappeal2018/js/hammer.min.js.map
https://www.massappeal.com/wp-content/plugins/mcw-fullpage-gutenberg/fullpage/vendors/scrolloverflow.min.js?ver=2.0.6
https://www.massappeal.com/wp-content/plugins/mcw-fullpage-gutenberg/fullpage/vendors/scrolloverflow.min.js.map
https://www.massappeal.com/wp-content/plugins/mcw-fullpage-gutenberg/fullpage/fullpage.min.js?ver=3.1.0
https://www.massappeal.com/wp-content/plugins/mcw-fullpage-gutenberg/fullpage/fullpage.min.js.map
No issues in the `Issues` panel in Chrome Devtools
There may be unresolved issues logged to Chrome Devtools.

Audits

Does not use HTTPS — 1 insecure request found
Ensure that all pages are protected with HTTPS (including those that do not handle sensitive data) as HTTPS prevents tampering and passive listening on communications between the app and its users. Additionally, HTTPS is a prerequisite for HTTP/2 and many new web platform APIs.
Insecure URL Request Resolution
http://massappeal.com/
Allowed
Links to cross-origin destinations are unsafe
Improve performance and prevent security vulnerabilities by adding rel="noopener" and rel="noreferrer" to external links.

Audits

Registers an `unload` listener
The 'unload' event does not fire reliably, causing issues with browser optimizations such as the Back-Forward Cache. It is recommended that 'pagehide' or 'visibilitychange' events are used instead.
Source
82

SEO

Indicates how well the page is optimized for ranking in search engines and highlights Search Engine Optimization (SEO) opportunities for massappeal.com. This includes optimizations such as providing meta data.

Mobile Friendly

Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of massappeal.com on mobile screens.
Document uses legible font sizes
Font sizes of 12px or less are too small to most mobile users without user gestures and further action. Aim for more than 60% of page text to use font sizes greater than 12px.
Tap targets are sized appropriately
Interactive elements (such as buttons and links) should be appropriately spaced, sized and easy enough to select or tap with regard to their surrounding elements.

Crawling and Indexing

Page has successful HTTP status code
Avoid pages with unsuccessful HTTP status codes as they may not be indexed by search engines.
Links are crawlable
Ensure that the 'href' attribute of anchor elements links to the appropriate destination. This allows for more pages of the site to be discovered by search engines.
Page isn’t blocked from indexing
Pages that cannot be crawled by search engines cannot be indexed or included in their search results. Ensure that search engines have permission to crawl all pages that should be indexed.
robots.txt is valid
Malformed robots.txt files prevent crawlers from understanding how a site wants to be crawled or indexed, which can be devastating to SEO.

Content Best Practices

Links have descriptive text
Make use of descriptive link text to assist search engines in understanding the content.
Image elements have `[alt]` attributes
Provide short and descriptive alternative text where possible on informative elements.
Document has a valid `hreflang`
Search engines can be instructed to list specific versions of a page for a given language or region through the use of hreflang links.
Document has a valid `rel=canonical`
Search engines can be suggested which URL should be shown in search results through the use of canonical links.
Document avoids plugins
The content of plugins cannot be indexed by search engines and many devices either restrict or do not support them.

Content Best Practices

Document doesn't have a `<title>` element
Search engines, screen reader users and other assistive technology users rely on the title to provide an overview of the page and to help determine if the page is relevant to their search.
Failing Elements
Document does not have a meta description
Meta descriptions may be used by search engines when displaying a link to the page and should concisely summarize the page's content.

Manual Checks

Structured data is valid
Structured data can be validated through the use of the Structured Data Testing Tool and the Structured Data Linter.
45

Progressive Web App

Indicates how valid the aspects of a Progressive Web App (PWA) are for the page and highlights opportunities to enable/improve the PWA of massappeal.com. This includes details about web app manifests.

PWA Optimized

Redirects HTTP traffic to HTTPS
It is advised to redirect all HTTP traffic to HTTPS, in order to enable secure web features for all users.
Content is sized correctly for the viewport
Ensure that the width of the app's content matches the width of the viewport, otherwise the app might not be optimized for mobile screens.
Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of massappeal.com on mobile screens.
Provides a valid `apple-touch-icon`
iOS users of Progressive Web Apps will benefit from an apple touch icon, which can be defined with 'apple-touch-icon', which must point to a non-transparent 192px (or 180px) square PNG.

Installable

Web app manifest or service worker do not meet the installability requirements — 1 reason
User engagement may be increased by leveraging the browsers ability to proactively prompt users to add the app to their homescreen.
Failure reason
No manifest was fetched

PWA Optimized

Does not register a service worker that controls page and `start_url`
A service worker is used to provide Progressive Web Apps the use of features such as working offline, the ability for the app to be added to the homescreen as well as push notifications.
Is not configured for a custom splash screen
Themed splash screens ensure a high-quality user experience at launch for app users.
View Data
Does not set a theme color for the address bar.
A theme may be applied to the browser address bar, which ideally can be made to match the site.
View Data
Manifest doesn't have a maskable icon
Maskable icons are great to ensure that images fill the entire shape when installing the app on a device.

Manual Checks

Site works cross-browser
Ensure that the Progressive Web App works correctly across every major browser.
Page transitions don't feel like they block on the network
Users perceive apps with responsive, snappy transitions as higher peforming and ensures a great user experience, even on a slow network.
Each page has a URL
Ensure that all pages are deep linkable via URL. They should also be unique for the purpose of shareability on social media.
Avg. (All Categories) 65
Performance 47
Accessibility 62
Best Practices 80
SEO 85
Progressive Web App 50
0–49 (Fail) 50–89 (Average) 90–100 (Pass)
URL: https://massappeal.com/
Updated: 10th April, 2021

2.54 seconds
First Contentful Paint (FCP)
34%
52%
14%

0.01 seconds
First Input Delay (FID)
94%
5%
1%

Simulate loading on mobile
47

Performance

Indicates how well the page is performing and highlights opportunities where performance may be improved for massappeal.com. This includes details about optimizing page load times which can result in a better user experience.

Metrics

Total Blocking Time — 260 ms
The total blocking time is the sum of all time periods between First Contentful Paint and Time to Interactive (when task length exceeded 50ms).

Other

Estimated Input Latency — 40 ms
The time taken for the page to respond to user input (during the busiest 5 second window of page load). Users are likely to perceive massappeal.com as laggy when the latency is higher than 0.05 seconds.
Network Requests
Below is a list of network requests that were made during page load.
URL Protocol Start Time (Ms) End Time (Ms) Transfer Size (Bytes) Resource Size (Bytes) Status Code MIME Type Resource Type
http://massappeal.com/
http/1.1
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149.06599998358
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301
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https://massappeal.com/
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10123
41636
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text/html
Document
https://massappeal.com/wp-content/themes/massappeal2018/style.css?v2.5
h2
240.4749999987
315.85499999346
7497
38840
200
text/css
Stylesheet
https://unpkg.com/masonry-layout@4/dist/masonry.pkgd.min.js
http/1.1
240.72199998773
263.72499999707
720
0
302
text/plain
https://www.massappeal.com/wp-includes/css/dist/block-library/style.min.css?ver=5.6.2
http/1.1
240.9569999727
316.16599997506
425
0
301
text/html
https://www.massappeal.com/wp-content/plugins/mcw-fullpage-gutenberg/fullpage/fullpage.min.css?ver=3.1.0
http/1.1
241.13399998168
318.49700000021
444
0
301
text/html
https://www.massappeal.com/wp-content/plugins/mcw-fullpage-gutenberg/fullpage/nav/section/default.min.css?ver=3.1.0
http/1.1
241.34599999525
319.02799999807
455
0
301
text/html
https://www.massappeal.com/wp-content/themes/massappeal2018/css/breakpoints.css?ver=1.7
http/1.1
241.65499999071
318.7779999862
427
0
301
text/html
https://www.massappeal.com/wp-content/plugins/google-analytics-for-wordpress/assets/js/frontend.min.js?ver=7.10.4
http/1.1
241.82999998447
319.25599998794
438
0
301
text/html
https://www.massappeal.com/wp-includes/js/jquery/jquery.min.js?ver=3.5.1
http/1.1
242.35299997963
319.44699998712
412
0
301
text/html
https://www.massappeal.com/wp-includes/js/jquery/jquery-migrate.min.js?ver=3.3.2
http/1.1
242.69499999355
320.88799998746
405
0
301
text/html
https://www.massappeal.com/wp-content/themes/massappeal2018/js/velocity.min.js?ver=1.4.2
http/1.1
242.86499997834
319.63999997242
428
0
301
text/html
https://www.massappeal.com/wp-content/themes/massappeal2018/js/jquery.fitToParent.js?ver=1.0
http/1.1
243.11599999783
319.82099998277
432
0
301
text/html
https://www.massappeal.com/wp-content/themes/massappeal2018/js/jquery.cycle2.min.js?ver=2.1.6
http/1.1
243.33499997738
320.50099998014
433
0
301
text/html
https://www.massappeal.com/wp-content/themes/massappeal2018/js/native.history.js?ver=1.8b2
http/1.1
243.57500000042
348.85499998927
430
0
301
text/html
https://www.massappeal.com/wp-content/themes/massappeal2018/js/froogaloop2.min.js?ver=1.0
http/1.1
243.72399999993
321.32599997567
429
0
301
text/html
https://www.massappeal.com/wp-content/themes/massappeal2018/js/jquery.mousewheel.min.js?ver=3.1.13
http/1.1
243.94699998084
320.15899999533
438
0
301
text/html
https://www.massappeal.com/wp-content/themes/massappeal2018/js/jquery.fitvids.js?ver=1.1
http/1.1
244.09499997273
321.11399999121
428
0
301
text/html
https://www.massappeal.com/wp-content/themes/massappeal2018/js/hammer.min.js?ver=2.0.8
http/1.1
244.33099999442
320.70699997712
411
0
301
text/html
https://www.massappeal.com/wp-content/themes/massappeal2018/js/site.js?ver=2.0
http/1.1
244.55799997668
319.98699999531
418
0
301
text/html
https://cdnjs.cloudflare.com/ajax/libs/font-awesome/5.15.2/css/all.min.css
h2
244.75099999108
273.27299999888
11606
59344
200
text/css
Stylesheet
https://massappeal.com/wp-content/themes/massappeal2018/images/logo.svg
h2
553.02899997332
642.20299999579
3120
6724
200
image/svg+xml
Image
https://www.massappeal.com/wp-content/plugins/mcw-fullpage-gutenberg/fullpage/vendors/scrolloverflow.min.js?ver=2.0.6
http/1.1
500.67099998705
773.12399999937
457
0
301
text/html
https://www.massappeal.com/wp-content/plugins/mcw-fullpage-gutenberg/fullpage/fullpage.min.js?ver=3.1.0
http/1.1
506.69499998912
773.98999998695
443
0
301
text/html
https://www.massappeal.com/wp-includes/js/imagesloaded.min.js?ver=4.1.4
http/1.1
552.02199998894
780.91699999641
411
0
301
text/html
https://www.massappeal.com/wp-includes/js/masonry.min.js?ver=4.2.2
http/1.1
552.23999998998
777.23699997296
406
0
301
text/html
https://cdnjs.cloudflare.com/ajax/libs/gsap/3.2.4/gsap.min.js?ver=5.6.2
h2
552.42999998154
578.64999998128
22197
58728
200
application/javascript
Script
https://www.massappeal.com/wp-content/plugins/lazy-loading-responsive-images/js/lazysizes.min.js?ver=1615147661
http/1.1
552.58899999899
782.03999999096
451
0
301
text/html
https://www.massappeal.com/wp-includes/js/wp-embed.min.js?ver=5.6.2
http/1.1
552.86099997465
781.2059999851
407
0
301
text/html
https://unpkg.com/masonry-layout@4.2.2/dist/masonry.pkgd.min.js
h2
263.98199997493
292.26299998118
7816
24103
200
application/javascript
Script
https://massappeal.com/wp-includes/css/dist/block-library/style.min.css?ver=5.6.2
h2
316.64799997816
395.01799998106
8537
51338
200
text/css
Stylesheet
https://massappeal.com/wp-content/themes/massappeal2018/fonts/fonts.css
h2
317.54599997657
390.30499997898
914
2441
200
text/css
Stylesheet
https://massappeal.com/wp-content/plugins/mcw-fullpage-gutenberg/fullpage/fullpage.min.css?ver=3.1.0
h2
319.26299998304
393.35899997968
1752
4057
200
text/css
Stylesheet
https://massappeal.com/wp-content/themes/massappeal2018/css/breakpoints.css?ver=1.7
h2
319.38699999591
466.17999998853
3051
12940
200
text/css
Stylesheet
https://massappeal.com/wp-content/plugins/mcw-fullpage-gutenberg/fullpage/nav/section/default.min.css?ver=3.1.0
h2
319.55799998832
393.83199997246
685
547
200
text/css
Stylesheet
https://massappeal.com/wp-content/plugins/google-analytics-for-wordpress/assets/js/frontend.min.js?ver=7.10.4
h2
319.75899997633
394.36899998691
3253
9298
200
application/javascript
Script
https://massappeal.com/wp-includes/js/jquery/jquery.min.js?ver=3.5.1
h2
319.91899997229
499.76599999354
31636
89496
200
application/javascript
Script
https://massappeal.com/wp-content/themes/massappeal2018/js/velocity.min.js?ver=1.4.2
h2
320.15499999397
469.09199998481
16429
44419
200
application/javascript
Script
https://massappeal.com/wp-content/themes/massappeal2018/js/jquery.fitToParent.js?ver=1.0
h2
320.304999972
395.60999997775
1020
1400
200
application/javascript
Script
https://massappeal.com/wp-content/themes/massappeal2018/js/site.js?ver=2.0
h2
320.44499999029
396.00399998017
5763
22222
200
application/javascript
Script
https://massappeal.com/wp-content/themes/massappeal2018/js/jquery.mousewheel.min.js?ver=3.1.13
h2
320.67799998913
469.74599998794
2170
3708
200
application/javascript
Script
https://massappeal.com/wp-content/themes/massappeal2018/js/jquery.cycle2.min.js?ver=2.1.6
h2
320.75799998711
465.81099997275
7874
24013
200
application/javascript
Script
https://massappeal.com/wp-content/themes/massappeal2018/js/hammer.min.js?ver=2.0.8
h2
321.12399998005
396.32799997344
7862
20765
200
application/javascript
Script
https://massappeal.com/wp-includes/js/jquery/jquery-migrate.min.js?ver=3.3.2
h2
321.19199997396
464.20599997509
4657
11224
200
application/javascript
Script
https://massappeal.com/wp-content/themes/massappeal2018/js/jquery.fitvids.js?ver=1.1
h2
321.39899997856
465.49899998354
1825
3350
200
application/javascript
Script
https://massappeal.com/wp-content/themes/massappeal2018/js/froogaloop2.min.js?ver=1.0
h2
321.68199997977
498.90099998447
1214
1542
200
application/javascript
Script
https://massappeal.com/wp-content/themes/massappeal2018/js/native.history.js?ver=1.8b2
h2
349.13699998287
461.13599999808
7387
23459
200
application/javascript
Script
https://connect.facebook.net/en_US/fbevents.js
h2
553.23299998417
585.4409999738
25321
93453
200
application/x-javascript
Script
https://www.google-analytics.com/analytics.js
h2
553.49999997998
558.20599998697
20093
48759
200
text/javascript
Script
https://www.massappeal.com/wp-includes/js/wp-emoji-release.min.js?ver=5.6.2
http/1.1
553.75399999321
781.46999998717
415
0
301
text/html
https://cdnjs.cloudflare.com/ajax/libs/font-awesome/5.15.2/webfonts/fa-brands-400.woff2
h2
571.81799999671
594.48499997961
79604
78472
200
application/octet-stream
Font
https://massappeal.com/wp-content/themes/massappeal2018/fonts/Roboto-Regular.ttf
h2
572.04199998523
791.99599998537
172142
171676
200
application/font-sfnt
Font
https://massappeal.com/wp-content/plugins/mcw-fullpage-gutenberg/fullpage/vendors/scrolloverflow.min.js?ver=2.0.6
h2
773.325999995
855.85699998774
10739
37850
200
application/javascript
Script
https://massappeal.com/wp-content/plugins/mcw-fullpage-gutenberg/fullpage/fullpage.min.js?ver=3.1.0
h2
774.20399998664
856.40799999237
13826
38294
200
application/javascript
Script
https://massappeal.com/wp-includes/js/masonry.min.js?ver=4.2.2
h2
778.52399999392
856.84199997922
7886
24138
200
application/javascript
Script
https://massappeal.com/wp-includes/js/imagesloaded.min.js?ver=4.1.4
h2
781.17299999576
857.14299997198
2320
5629
200
application/javascript
Script
https://massappeal.com/wp-includes/js/wp-embed.min.js?ver=5.6.2
h2
781.85999998823
858.43299998669
1244
1426
200
application/javascript
Script
https://massappeal.com/wp-includes/js/wp-emoji-release.min.js?ver=5.6.2
h2
781.91299998434
858.8559999771
5193
14229
200
application/javascript
Script
https://massappeal.com/wp-content/plugins/lazy-loading-responsive-images/js/lazysizes.min.js?ver=1615147661
h2
782.23099999013
857.91099999915
3940
7771
200
application/javascript
Script
https://www.google-analytics.com/j/collect?v=1&_v=j89&a=1070137780&t=pageview&_s=1&dl=https%3A%2F%2Fmassappeal.com%2F&ul=en-us&de=UTF-8&sd=24-bit&sr=360x640&vp=360x640&je=0&_u=YEBAAUABCAAAAC~&jid=1918649101&gjid=225306242&cid=771752789.1618023099&tid=UA-108308189-1&_gid=1272013651.1618023099&_r=1&_slc=1&z=1365775817
h2
826.19199997862
832.47199998004
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200
text/plain
XHR
https://connect.facebook.net/signals/config/224355968067506?v=2.9.33&r=stable
h2
841.12999998615
877.8169999714
72025
246207
200
application/x-javascript
Script
https://massappeal.com/wp-content/themes/massappeal2018/images/logo.svg
h2
1229.0059999796
1303.6779999966
3120
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200
image/svg+xml
XHR
https://www.facebook.com/tr/?id=224355968067506&ev=PageView&dl=https%3A%2F%2Fmassappeal.com%2F&rl=&if=false&ts=1618023099424&sw=360&sh=640&v=2.9.33&r=stable&ec=0&o=30&fbp=fb.1.1618023099422.1594961832&it=1618023098993&coo=false&rqm=GET
h2
1272.5639999844
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image/gif
Image
https://www.massappeal.com/wp-content/uploads/2021/03/statement1.html
http/1.1
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408
0
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text/html
https://www.massappeal.com/wp-content/uploads/2021/03/mobilestatement1.html
http/1.1
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414
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https://massappeal.com/wp-content/uploads/2021/03/statement1.html
h2
1459.4249999791
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Document
https://massappeal.com/wp-content/uploads/2021/03/mobilestatement1.html
h2
1490.3309999791
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1601
2500
200
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Document
https://code.createjs.com/1.0.0/createjs.min.js
h2
1549.0179999906
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64169
242057
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text/javascript
Script
https://massappeal.com/wp-content/uploads/2021/03/statement1.js?1617085745313
h2
1549.3979999737
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15737
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application/javascript
Script
https://code.createjs.com/1.0.0/createjs.min.js
h2
1577.4169999931
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64169
242057
200
text/javascript
Script
https://massappeal.com/wp-content/uploads/2021/03/mobilestatement1.js?1617087977544
h2
1577.5709999725
1695.2509999974
16452
64312
200
application/javascript
Script
https://www.facebook.com/tr/?id=224355968067506&ev=Microdata&dl=https%3A%2F%2Fmassappeal.com%2F&rl=&if=false&ts=1618023099930&cd[DataLayer]=%5B%5D&cd[Meta]=%7B%22title%22%3A%22%22%7D&cd[OpenGraph]=%7B%22og%3Atitle%22%3A%22%20%20Updated%20Homepage%202021%22%2C%22og%3Atype%22%3A%22website%22%2C%22og%3Aurl%22%3A%22https%3A%2F%2Fwww.massappeal.com%2F%22%2C%22og%3Aimage%22%3A%22https%3A%2F%2Fmassappeal.com%2Fwp-content%2Fthemes%2Fmassappeal2018%2Fscreenshot.png%22%2C%22og%3Adescription%22%3A%22%20(function%20runFullPage()%7B(function%20ready(fn)%7Bif%20(document.attachEvent%3Fdocument.readyState%3D%3D%3D%5C%22complete%5C%22%3Adocument.readyState!%3D%3D%5C%22loading%5C%22)%7Bfn()%3B%7Delse%7Bdocument.addEventListener(%27DOMContentLoaded%27%2Cfn)%3B%7D%7D)(function()%7Bfunction%20getParentsUntil(elem%2C%20parent%2C%20selector)%7Bif%20(!Element.prototype.matches)%20%7BElement.prototype.matches%20%3D%20Element.prototype.matchesSelector%20%7C%7C%20Element.prototype.mozMatchesSelector%20%7C%7C%20Element.prototype.msMatchesSelector%20%7C%7C%20Element.prototype.oMatchesSelector%20%7C%7C%20Element.prototype.webkitM%22%2C%22og%3Asite_name%22%3A%22Mass%20Appeal%22%7D&cd[Schema.org]=%5B%5D&cd[JSON-LD]=%5B%5D&sw=360&sh=640&v=2.9.33&r=stable&ec=1&o=30&fbp=fb.1.1618023099422.1594961832&it=1618023098993&coo=false&es=automatic&tm=3&rqm=GET
h2
1777.8939999989
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478
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200
image/gif
Image
Network Round Trip Times — 0 ms
High Network RTT (Round Trip Times) can have a large impact on performance. Providing servers geographically closer to the user could improve performance.
Server Backend Latencies — 0 ms
High server latencies indicate the server is overloaded or has a poor backend performance.
Tasks
Below is a list of the top-level main thread tasks that executed during page load.
Start Time (Ms) End Time (Ms)
256.32
7.483
266.412
5.763
418.325
36.453
533.243
237.86
771.14
26.958
815.112
5.937
822.29
7.933
831.975
21.274
853.882
13.779
875.537
8.987
892.146
17.963
910.521
272.95
1183.645
6.668
1193.187
5.928
1203.344
39.175
1250.897
10.202
1273.378
25.954
1331.179
10.251
1341.495
69.094
1415.131
52.519
1563.344
8.689
1594.073
7.107
1626.249
21.997
1665.026
38.233
1704.731
60.049
1798.19
6.346
1975.394
60.745
2092.768
5.048
2257.663
5.179
2340.155
5.244
2410.014
6.005
2422.641
5.954
2463.928
6.265
2492.653
5.331
2505.298
8.626
2546.495
5.605
2587.717
6.511
2628.918
5.567
2670.136
6.781
2711.33
5.537
2752.525
6.579
2793.716
6.239
2834.929
7.062
2876.145
6.116
2917.342
9.315
2958.54
8.573
2999.727
10.417
3040.918
10.007
3082.094
8.207
3123.306
10.623
3164.498
9.379
3205.679
8.656
3250.004
16.767
3291.209
10.108
3332.405
9.517
Diagnostics
Below is a collection of useful page vitals.
View Data
Metrics
Below is a collection of metrics.
View Data

Opportunities

Properly size images
Images can slow down the page's load time. Massappeal.com should consider serving more appropriate-sized images.
Defer offscreen images
Time to Interactive can be slowed down by resources on the page. Massappeal.com should consider lazy-loading offscreen and hidden images.
Minify CSS — Potential savings of 3 KiB
Cascading Style Sheets (CSS) files can contribute to network payload sizes. Massappeal.com should consider minifying CSS files.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://massappeal.com/wp-content/themes/massappeal2018/style.css?v2.5
7497
2895
Minify JavaScript — Potential savings of 2 KiB
JavaScript (JS) files can contribute to network payload sizes and increase script parse times. Massappeal.com should consider minifying JS files.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://massappeal.com/wp-content/themes/massappeal2018/js/site.js?ver=2.0
5763
2456
Remove unused CSS — Potential savings of 11 KiB
Dead and/or unused rules in Style Sheets (CSS) can contribute to network payload sizes. Massappeal.com should consider removing dead rules from style sheets and deferring the loading of CSS not used for above-the-fold content.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://cdnjs.cloudflare.com/ajax/libs/font-awesome/5.15.2/css/all.min.css
11606
11526
Efficiently encode images
Unoptimized images can consume more cellular data than what is necessary.
Serve images in next-gen formats
Image formats like PNG and JPEG have poor compression when compared to other next-gen formats, such as JPEG 200, JPEG XR and WebP.
Enable text compression
Text-based resources should be served with compression, such as gzip, deflate or brotli.
Preconnect to required origins
Resource hints, such as 'preconnect' or 'dns-prefetch', may assist in establishing early connections to important third-party origins.
Initial server response time was short — Root document took 80 ms
It is advised to keep the server response time short for the main document, because all other requests depend on it.
URL Time Spent (Ms)
https://massappeal.com/
78.259
Avoid multiple page redirects — Potential savings of 630 ms
Redirects can cause additional delays before the page can begin loading. Massappeal.com should avoid multiple or unnecessary page redirects.
URL Time Spent (Ms)
http://massappeal.com/
630
https://massappeal.com/
0
Preload key requests
Key requests can be preloaded by using '<link rel=preload>'. Massappeal.com should consider using '<link rel=preload>' to prioritize fetching resources that are currently requested later in page load.
Use video formats for animated content
Large GIFs are inefficient for delivering animated content. It is recommended to use MPEG4/WebM videos for animations and PNG/WebP for static images instead of GIF.
Remove duplicate modules in JavaScript bundles
Ensure that no duplicate JavaScript modules from bundles exist to reduce bytes consumed by network activity.
Avoid serving legacy JavaScript to modern browsers — Potential savings of 18 KiB
Polyfills and transforms enable legacy browsers to use new JavaScript features. For bundled JavaScript it is recommended to adopt a modern script deployment strategy using module/nomodule feature detection. This will reduce the amount of code shipped to modern browsers.
URL Potential Savings (Bytes)
https://connect.facebook.net/signals/config/224355968067506?v=2.9.33&r=stable
11971
https://massappeal.com/wp-content/themes/massappeal2018/js/native.history.js?ver=1.8b2
6379
https://connect.facebook.net/en_US/fbevents.js
45
Preload Largest Contentful Paint image
It is recommended to preload images used by LCP elements, to improve LCP time.

Diagnostics

Avoids enormous network payloads — Total size was 745 KiB
Large network payloads can cost users money and are linked to long load times.
URL Transfer Size (Bytes)
https://massappeal.com/wp-content/themes/massappeal2018/fonts/Roboto-Regular.ttf
172142
https://cdnjs.cloudflare.com/ajax/libs/font-awesome/5.15.2/webfonts/fa-brands-400.woff2
79604
https://connect.facebook.net/signals/config/224355968067506?v=2.9.33&r=stable
72025
https://code.createjs.com/1.0.0/createjs.min.js
64169
https://code.createjs.com/1.0.0/createjs.min.js
64169
https://massappeal.com/wp-includes/js/jquery/jquery.min.js?ver=3.5.1
31636
https://connect.facebook.net/en_US/fbevents.js
25321
https://cdnjs.cloudflare.com/ajax/libs/gsap/3.2.4/gsap.min.js?ver=5.6.2
22197
https://www.google-analytics.com/analytics.js
20093
https://massappeal.com/wp-content/uploads/2021/03/mobilestatement1.js?1617087977544
16452
Avoids an excessive DOM size — 204 elements
A large DOM (Document Object Model) will increase memory usage, cause longer system calculations as well as costly layout reflows.
Statistic Element Value
Total DOM Elements
204
Maximum DOM Depth
13
Maximum Child Elements
12
Avoid chaining critical requests — 26 chains found
Below is a list of Critical Request Chains, which shows which resources are loaded with a high priority. Massappeal.com should consider reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load.
User Timing marks and measures
Make use of the User Timing API to measure an app's real-world performance during key user experiences.
Keep request counts low and transfer sizes small — 72 requests • 745 KiB
It is advised to add a budgets.json file in order to set budgets for the quantity and size of page resources.
Resource Type Requests Transfer Size (Bytes)
Total
72
763033
Script
28
444217
Font
2
251746
Stylesheet
7
34042
Other
29
15488
Document
3
13317
Image
3
4223
Media
0
0
Third-party
13
369441
Minimize third-party usage — Third-party code blocked the main thread for 70 ms
It is advised to either limit, remove or delay the loading of redundant third-party code which may be significantly impacting load performance.
Third-Party Transfer Size (Bytes) Main-Thread Blocking Time (Ms)
98449
27.416
20711
26.808
128338
18.216
113407
0
8536
0
Lazy load third-party resources with facades
Consider replacing third-party embeds with a facade until they are required (use lazy loading).
Largest Contentful Paint element — 0 elements found
The element which was identified as the Largest Contentful Paint.
Avoid large layout shifts — 2 elements found
Below is a list of all DOM elements that contribute to the CLS of the page.
Element CLS Contribution
1
div
1
Avoids `document.write()`
Avoid or limit the use of external scripts that are dynamically injected via 'document.write()' as users on slow connections will be delayed by tens of seconds.
Avoid long main-thread tasks — 16 long tasks found
Below is a list of the longest tasks on the main thread, which is useful when identifying the worst input delay contributors.
URL Start Time (Ms) Duration (Ms)
https://www.massappeal.com/wp-includes/js/wp-embed.min.js?ver=5.6.2
2550
546
https://www.massappeal.com/wp-includes/js/jquery/jquery.min.js?ver=3.5.1
3096
476
Unattributable
1051
240
Unattributable
841
210
Unattributable
684
157
https://massappeal.com/wp-content/uploads/2021/03/statement1.js?1617085745313
7708
153
https://unpkg.com/masonry-layout@4/dist/masonry.pkgd.min.js
2094
146
https://massappeal.com/
3613
138
https://code.createjs.com/1.0.0/createjs.min.js
8220
121
https://connect.facebook.net/signals/config/224355968067506?v=2.9.33&r=stable
5335
104
https://code.createjs.com/1.0.0/createjs.min.js
7620
88
https://www.google-analytics.com/analytics.js
3780
85
https://cdnjs.cloudflare.com/ajax/libs/gsap/3.2.4/gsap.min.js?ver=5.6.2
5070
72
https://code.createjs.com/1.0.0/createjs.min.js
8481
67
https://connect.facebook.net/en_US/fbevents.js
3930
55
https://massappeal.com/
630
54
Avoid non-composited animations — 5 animated elements found
It is recommended to avoid non-composited animations which are often janky and increase CLS.
Element
div
div
div
div
div
Image elements have explicit `width` and `height`
Reduce layout shifts and improve CLS by setting explicit width and height properties on image elements.

Budgets

Performance budget
It is advised to keep the quantity and size of all network requests under the targets set by the provided performance budget.
Timing budget
It is advised to set a timing budget to monitor the performance of your site.

Other

Max Potential First Input Delay — 150 ms
Users could experience a delay when interacting with the page.

Opportunities

Remove unused JavaScript — Potential savings of 200 KiB
It is advised to remove unused JavaScript in order to reduce bytes consumed by network activity.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://connect.facebook.net/signals/config/224355968067506?v=2.9.33&r=stable
72025
54288
https://code.createjs.com/1.0.0/createjs.min.js
64169
46002
https://www.massappeal.com/wp-includes/js/jquery/jquery.min.js?ver=3.5.1
89496
44720
https://www.massappeal.com/wp-content/themes/massappeal2018/js/velocity.min.js?ver=1.4.2
44419
33736
https://www.massappeal.com/wp-content/plugins/mcw-fullpage-gutenberg/fullpage/vendors/scrolloverflow.min.js?ver=2.0.6
37850
25997

Diagnostics

Reduce JavaScript execution time — 3.3 s
JavaScript (JS) execution time can be lowered by reducing the time required for parsing, compiling and executing JS. Delivering smaller JS payloads may help with this.
URL Total CPU Time (Ms) Script Evaluation (Ms) Script Parse (Ms)
https://massappeal.com/
2550.924
1208.592
223.44
https://code.createjs.com/1.0.0/createjs.min.js
1473.444
796.844
36.592
Unattributable
941.164
25.604
0.664
https://www.massappeal.com/wp-content/plugins/mcw-fullpage-gutenberg/fullpage/vendors/scrolloverflow.min.js?ver=2.0.6
282.176
229.968
27.292
https://cdnjs.cloudflare.com/ajax/libs/gsap/3.2.4/gsap.min.js?ver=5.6.2
192.672
51.704
4.836
https://massappeal.com/wp-content/uploads/2021/03/mobilestatement1.html
183.772
148.844
4.356
https://massappeal.com/wp-content/uploads/2021/03/statement1.html
178.736
142.184
6.372
https://www.massappeal.com/wp-includes/js/jquery/jquery.min.js?ver=3.5.1
156.692
139.56
7.812
https://connect.facebook.net/signals/config/224355968067506?v=2.9.33&r=stable
128.528
103.868
18.392
https://www.google-analytics.com/analytics.js
91.728
80.396
5.088
https://connect.facebook.net/en_US/fbevents.js
55.116
44.832
7.332
Browser GC
53.504
0
0

Metrics

First Contentful Paint — 4.7 s
The time taken for the first image or text on the page to be rendered.
Speed Index — 6.3 s
The time taken for the page contents to be visibly populated.
Largest Contentful Paint — 5.2 s
The timing of the largest text or image that is painted.
Time to Interactive — 8.3 s
The time taken for the page to become fully interactive.
Cumulative Layout Shift — 2
Cumulative Layout Shift is the measurement of visible elements collective movement within the viewport.
View Data

Other

First CPU Idle — 8.0 s
The time taken for the page's main thread to be quiet enough to handle input.
First Meaningful Paint — 4.7 s
The time taken for the primary content of the page to be rendered.
First Contentful Paint (3G) — 9990 ms
The time taken for the first image or text on the page to be rendered while on a 3G network.

Opportunities

Eliminate render-blocking resources — Potential savings of 2,650 ms
Resources, such as JavaScript and style sheets, can block the first paint of the page. Massappeal.com should consider delivering critical JavaScript/style sheets (JS/CSS) inline and deferring all non-critical JS/CSS.
URL Transfer Size (Bytes) Potential Savings (Ms)
https://massappeal.com/wp-content/themes/massappeal2018/style.css?v2.5
7497
450
https://www.massappeal.com/wp-includes/css/dist/block-library/style.min.css?ver=5.6.2
425
780
https://www.massappeal.com/wp-content/plugins/mcw-fullpage-gutenberg/fullpage/fullpage.min.css?ver=3.1.0
444
780
https://www.massappeal.com/wp-content/plugins/mcw-fullpage-gutenberg/fullpage/nav/section/default.min.css?ver=3.1.0
455
780
https://www.massappeal.com/wp-content/themes/massappeal2018/css/breakpoints.css?ver=1.7
427
780
https://cdnjs.cloudflare.com/ajax/libs/font-awesome/5.15.2/css/all.min.css
11606
1230
https://www.massappeal.com/wp-content/plugins/google-analytics-for-wordpress/assets/js/frontend.min.js?ver=7.10.4
438
757
https://www.massappeal.com/wp-includes/js/jquery/jquery.min.js?ver=3.5.1
412
757
https://www.massappeal.com/wp-includes/js/jquery/jquery-migrate.min.js?ver=3.3.2
405
757
https://www.massappeal.com/wp-content/themes/massappeal2018/js/velocity.min.js?ver=1.4.2
428
480
https://www.massappeal.com/wp-content/themes/massappeal2018/js/jquery.fitToParent.js?ver=1.0
432
480
https://www.massappeal.com/wp-content/themes/massappeal2018/js/jquery.cycle2.min.js?ver=2.1.6
433
480
https://www.massappeal.com/wp-content/themes/massappeal2018/js/native.history.js?ver=1.8b2
430
480
https://www.massappeal.com/wp-content/themes/massappeal2018/js/froogaloop2.min.js?ver=1.0
429
480
https://www.massappeal.com/wp-content/themes/massappeal2018/js/jquery.mousewheel.min.js?ver=3.1.13
438
480
https://www.massappeal.com/wp-content/themes/massappeal2018/js/jquery.fitvids.js?ver=1.1
428
480
https://www.massappeal.com/wp-content/themes/massappeal2018/js/hammer.min.js?ver=2.0.8
411
480
https://www.massappeal.com/wp-content/themes/massappeal2018/js/site.js?ver=2.0
418
480

Diagnostics

Serve static assets with an efficient cache policy — 34 resources found
Massappeal.com can speed up repeat visits by increasing the cache lifetime, which is essentially how long before a cached copy expires.
URL Cache TTL (Ms) Transfer Size (Bytes)
https://code.createjs.com/1.0.0/createjs.min.js
900000
64169
https://code.createjs.com/1.0.0/createjs.min.js
900000
64169
https://connect.facebook.net/signals/config/224355968067506?v=2.9.33&r=stable
1200000
72025
https://connect.facebook.net/en_US/fbevents.js
1200000
25321
https://www.google-analytics.com/analytics.js
7200000
20093
https://massappeal.com/wp-content/themes/massappeal2018/fonts/Roboto-Regular.ttf
2592000000
172142
https://massappeal.com/wp-includes/js/jquery/jquery.min.js?ver=3.5.1
2592000000
31636
https://massappeal.com/wp-content/uploads/2021/03/mobilestatement1.js?1617087977544
2592000000
16452
https://massappeal.com/wp-content/themes/massappeal2018/js/velocity.min.js?ver=1.4.2
2592000000
16429
https://massappeal.com/wp-content/uploads/2021/03/statement1.js?1617085745313
2592000000
15737
https://massappeal.com/wp-content/plugins/mcw-fullpage-gutenberg/fullpage/fullpage.min.js?ver=3.1.0
2592000000
13826
https://massappeal.com/wp-content/plugins/mcw-fullpage-gutenberg/fullpage/vendors/scrolloverflow.min.js?ver=2.0.6
2592000000
10739
https://massappeal.com/wp-includes/css/dist/block-library/style.min.css?ver=5.6.2
2592000000
8537
https://massappeal.com/wp-includes/js/masonry.min.js?ver=4.2.2
2592000000
7886
https://massappeal.com/wp-content/themes/massappeal2018/js/jquery.cycle2.min.js?ver=2.1.6
2592000000
7874
https://massappeal.com/wp-content/themes/massappeal2018/js/hammer.min.js?ver=2.0.8
2592000000
7862
https://massappeal.com/wp-content/themes/massappeal2018/style.css?v2.5
2592000000
7497
https://massappeal.com/wp-content/themes/massappeal2018/js/native.history.js?ver=1.8b2
2592000000
7387
https://massappeal.com/wp-content/themes/massappeal2018/js/site.js?ver=2.0
2592000000
5763
https://massappeal.com/wp-includes/js/wp-emoji-release.min.js?ver=5.6.2
2592000000
5193
https://massappeal.com/wp-includes/js/jquery/jquery-migrate.min.js?ver=3.3.2
2592000000
4657
https://massappeal.com/wp-content/plugins/lazy-loading-responsive-images/js/lazysizes.min.js?ver=1615147661
2592000000
3940
https://massappeal.com/wp-content/plugins/google-analytics-for-wordpress/assets/js/frontend.min.js?ver=7.10.4
2592000000
3253
https://massappeal.com/wp-content/themes/massappeal2018/images/logo.svg
2592000000
3120
https://massappeal.com/wp-content/themes/massappeal2018/css/breakpoints.css?ver=1.7
2592000000
3051
https://massappeal.com/wp-includes/js/imagesloaded.min.js?ver=4.1.4
2592000000
2320
https://massappeal.com/wp-content/themes/massappeal2018/js/jquery.mousewheel.min.js?ver=3.1.13
2592000000
2170
https://massappeal.com/wp-content/themes/massappeal2018/js/jquery.fitvids.js?ver=1.1
2592000000
1825
https://massappeal.com/wp-content/plugins/mcw-fullpage-gutenberg/fullpage/fullpage.min.css?ver=3.1.0
2592000000
1752
https://massappeal.com/wp-includes/js/wp-embed.min.js?ver=5.6.2
2592000000
1244
https://massappeal.com/wp-content/themes/massappeal2018/js/froogaloop2.min.js?ver=1.0
2592000000
1214
https://massappeal.com/wp-content/themes/massappeal2018/js/jquery.fitToParent.js?ver=1.0
2592000000
1020
https://massappeal.com/wp-content/themes/massappeal2018/fonts/fonts.css
2592000000
914
https://massappeal.com/wp-content/plugins/mcw-fullpage-gutenberg/fullpage/nav/section/default.min.css?ver=3.1.0
2592000000
685
Minimize main-thread work — 6.4 s
Main-thread work timing can be lowered by reducing the time required for parsing, compiling and executing JS. Delivering smaller JS payloads may help with this.
Category Time Spent (Ms)
Script Evaluation
3033.18
Other
1276.7
Garbage Collection
687.66
Parse HTML & CSS
590.38
Script Parsing & Compilation
367.004
Style & Layout
306.068
Rendering
159.204
Ensure text remains visible during webfont load
Make use of the font-display CSS feature, which will ensure text is user-visible while webfonts are loading.
URL Potential Savings (Ms)
https://massappeal.com/wp-content/themes/massappeal2018/fonts/Roboto-Regular.ttf
219.95400000014
Does not use passive listeners to improve scrolling performance
Improve the page's scroll performance by marking touch and wheel event listeners as 'passive'.
Source
62

Accessibility

Indicates how accessible the page is and highlights opportunities where the page can be made more accessible to users of massappeal.com. This includes details about various page attributes that can be optimized.

Navigation

`[accesskey]` values are unique
Access keys assist users with focusing on different parts of the page. Each access key should be unique for proper navigation.
The page contains a heading, skip link, or landmark region
It is advised to provide ways to bypass repetitive content, allowing users to navigate the page efficiently.
`[id]` attributes on active, focusable elements are unique
Ensure all focusable elements have a unique id value to allow them to be visible to users of assistive technologies, like a screen reader.
Heading elements appear in a sequentially-descending order
Properly order all headers and do not skip heading levels to better the navigation and readability for users of assistive technologies, like a screen reader.
No element has a `[tabindex]` value greater than 0
Although technically valid, a tabindex value greater than 0 often creates frustrating experiences for users who rely on assistive technologies.

ARIA

`[aria-*]` attributes match their roles
Avoid mismatching 'aria-*' attributes and their 'role' value, as it invalidates the attribute.
`button`, `link`, and `menuitem` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
`[aria-hidden="true"]` is not present on the document `<body>`
If aria-hidden=true is set on the document body, assistive technologies, like a screen reader will work inconsistently.
`[aria-hidden="true"]` elements do not contain focusable descendents
Interactive elements within an aria-hidden=true element are unavailable to users of assistive technologies, like a screen reader.
ARIA input fields have accessible names
Generic names are announced to users of assistive technologies, like a screen reader, when an input field does not have an accessible name specified.
ARIA `meter` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
ARIA `progressbar` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
`[role]`s have all required `[aria-*]` attributes
Some ARIA roles have required 'aria-*' attributes, which provide essential information about state and functionality.
Elements with an ARIA `[role]` that require children to contain a specific `[role]` have all required children.
Some ARIA parent roles cannot perform their intended functions if specific child roles are not used.
`[role]`s are contained by their required parent element
Some ARIA child roles cannot perform their intended functions if specific parent roles are not used.
`[role]` values are valid
All ARIA roles require valid values to perform their intended functions.
ARIA toggle fields have accessible names
Generic names are announced to users of assistive technologies, like a screen reader, when a toggle field does not have an accessible name specified.
ARIA `tooltip` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
ARIA `treeitem` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
`[aria-*]` attributes have valid values
ARIA attributes cannot be interpreted with invalid values when used by screen readers and other assistive technologies.
`[aria-*]` attributes are valid and not misspelled
ARIA attributes cannot be interpreted with invalid names when used by screen readers and other assistive technologies.
ARIA IDs are unique
Ensure all ARIA ID values are unique to prevent elements from being overlooked by assistive technologies, like a screen reader.

Names and labels

Buttons have an accessible name
Buttons become unusable as they are announced simply as "button" when the button does not have an accessible name, when used by screen readers and other assistive technologies.
No form fields have multiple labels
Having multiple labels for form fields can be confusing to assistive technologies, like a screen reader.
Image elements have `[alt]` attributes
Provide short and descriptive alternative text where possible on informative elements.
`<input type="image">` elements have `[alt]` text
Input buttons with alternative text assist screen readers and other assistive technology users to understand its purpose.
Form elements have associated labels
Screen readers and other assistive technologies rely on labels to properly announce form controls.
`<object>` elements have `[alt]` text
It is advised that alt text is used on '<object>' elements in order to provide meaning to screen reader and other assistive technology users, as these technologies are unable to translate non-text content.

Contrast

Background and foreground colors have a sufficient contrast ratio
Many (if not most) users find low-contrast text difficult or impossible to read.

Tables and lists

`<dl>`'s contain only properly-ordered `<dt>` and `<dd>` groups, `<script>`, `<template>` or `<div>` elements.
Screen readers and other assistive technologies may produce poor and inaccurate output when definition lists are not properly marked up.
Definition list items are wrapped in `<dl>` elements
In order for screen readers and other assistive technologies to properly announce definition list items ('<dt>' and '<dd>'), they must be wrapped in parent a '<dl>' element.
Lists contain only `<li>` elements and script supporting elements (`<script>` and `<template>`).
Use proper list structure to aid screen readers and other assistive technologies.
List items (`<li>`) are contained within `<ul>` or `<ol>` parent elements
In order for screen readers to announce list items, ensure that list items ('<li>') are contained within parent '<ul>' or '<ol>' tags.
Cells in a `<table>` element that use the `[headers]` attribute refer to table cells within the same table.
Screen readers and other assistive technologies have features to make navigating tables easier. Ensure that '<td>' cells using the headers attribute only refer to other cells in the same table, to improve screen reader user experience.
`<th>` elements and elements with `[role="columnheader"/"rowheader"]` have data cells they describe.
Screen readers and other assistive technologies have features to make navigating tables easier. Ensure that table headers refer to some set of cells, to improve screen reader user experience.

Internationalization and localization

`<html>` element has a `[lang]` attribute
It is advised to provide a lang attribute so that screen readers and other assistive technologies are guaranteed to announce the page's text correctly. When not provided, the user's default language setting will be used which may cause inaccuracies.
`<html>` element has a valid value for its `[lang]` attribute
Specify a valid BCP 47 language in order to help screen readers and other assistive technologies announce text properly.
`[lang]` attributes have a valid value
Specify a valid BCP 47 language on elements in order to help screen readers and other assistive technologies announce text properly.

Best practices

The document does not use `<meta http-equiv="refresh">`
Pages that refresh automatically cause a poor user experience as focus is directed back to the top of the page unexpectedly.

Audio and video

`<video>` elements contain a `<track>` element with `[kind="captions"]`
Massappeal.com may provide assistance to deaf or hearing-impaired users with captions on videos.

Names and labels

Document doesn't have a `<title>` element
Search engines, screen reader users and other assistive technology users rely on the title to provide an overview of the page and to help determine if the page is relevant to their search.
Failing Elements
`<frame>` or `<iframe>` elements do not have a title
Screen reader users and other assistive technology users rely on frame titles to describe the contents of frames.
Failing Elements
Links do not have a discernible name
In order to improve the navigation for screen reader and other assistive technology users, use link text that is unique, focusable and discernible.

Best practices

`[user-scalable="no"]` is used in the `<meta name="viewport">` element or the `[maximum-scale]` attribute is less than 5.
For users with low vision who rely on screen magnification, ensure that zooming is not disabled.
Failing Elements

Manual Checks

The page has a logical tab order
The visual layout should be logical in its tab order and users cannot focus elements that are offscreen.
Interactive controls are keyboard focusable
Ensure that custom interactive controls are keyboard focusable and that a focus indicator is displayed.
Interactive elements indicate their purpose and state
Ensure that interactive elements (such as links and buttons) are distinguishable from non-interactive elements and that they indicate their state.
The user's focus is directed to new content added to the page
When new content (such as a dialogue) is added to the page, the user's focus should be directed to it.
User focus is not accidentally trapped in a region
Avoid focus being accidentally trapped when a user tabs in and out of controls or regions on page.
Custom controls have associated labels
Ensure that custom interactive controls have associated labels, which are provided by aria-label and aria-labelledby attributes.
Custom controls have ARIA roles
Ensure that all custom interactive controls have appropriate ARIA roles.
Visual order on the page follows DOM order
Ensure that the DOM order matches with the page's visual order, in order to improve navigation for screen readers and other assistive technologies.
Offscreen content is hidden from assistive technology
Ensure that offscreen content is hidden through the use of "display:none" styling or the aria-hidden attribute.
HTML5 landmark elements are used to improve navigation
Elements such as <main> and <nav> are recommended as they are used by screen readers and other assistive technologies to improve keyboard navigation.
80

Best Practices

Indicates the recommended, best practices currently in place on the page and highlights the best practices that massappeal.com should incorporate. This includes practices such as protecting pages with HTTPS.

Audits

Avoids requesting the geolocation permission on page load
When requesting a user's location, provide context or consider tying the request to a user action to avoid confusion and mistrust from users.
Avoids requesting the notification permission on page load
When requesting permission to send notifications, provide context or consider tying the request to a user action to avoid confusion and mistrust from users.
Avoids front-end JavaScript libraries with known security vulnerabilities
Ensure that the use of third-party scripts is minimal and that only trusted third-party scripts are used as some may contain known security vulnerabilities which may be exploited by attackers.

Audits

Allows users to paste into password fields
Ensure that password inputs may be pasted into to aid in the user's ability to use password managers and improve security.
Displays images with correct aspect ratio
Ensure that image display dimensions match their natural aspect ratio.
Serves images with appropriate resolution
For maximum image clarity, ensure images have natural dimensions and are proportional to the display size and pixel ratio.
Fonts with `font-display: optional` are preloaded
It is recommended that optional fonts are preloaded.

Audits

Page has the HTML doctype
Ensure a doctype is specified to prevent the browser from switching to quirks-mode.
Properly defines charset
It is advised to declare a character encoding, optionally via a <meta> tag in the first 1024 bytes of the HTML or in the Content-Type HTTP response header.

Audits

Avoids Application Cache
Application cache is deprecated and is no longer recommended.
Detected JavaScript libraries
Below is a list of all front-end JavaScript libraries that were detected on the page.
Name Version
jQuery
3.5.1
Hammer.js
2.0.8
WordPress
5.6.2
core-js
core-js-pure@3.0.0
Avoids deprecated APIs
Avoid deprecated APIs which will eventually be removed the browser.
No browser errors logged to the console
Below is a list of all errors logged to the console, which indicate unresolved problems on the site.
Page has valid source maps
Consider deploying source maps for added benefits such as the ability to debug while in production.
URL Map URL
https://www.massappeal.com/wp-content/themes/massappeal2018/js/hammer.min.js?ver=2.0.8
https://www.massappeal.com/wp-content/themes/massappeal2018/js/hammer.min.js.map
https://www.massappeal.com/wp-content/plugins/mcw-fullpage-gutenberg/fullpage/vendors/scrolloverflow.min.js?ver=2.0.6
https://www.massappeal.com/wp-content/plugins/mcw-fullpage-gutenberg/fullpage/vendors/scrolloverflow.min.js.map
https://www.massappeal.com/wp-content/plugins/mcw-fullpage-gutenberg/fullpage/fullpage.min.js?ver=3.1.0
https://www.massappeal.com/wp-content/plugins/mcw-fullpage-gutenberg/fullpage/fullpage.min.js.map
No issues in the `Issues` panel in Chrome Devtools
There may be unresolved issues logged to Chrome Devtools.

Audits

Does not use HTTPS — 1 insecure request found
Ensure that all pages are protected with HTTPS (including those that do not handle sensitive data) as HTTPS prevents tampering and passive listening on communications between the app and its users. Additionally, HTTPS is a prerequisite for HTTP/2 and many new web platform APIs.
Insecure URL Request Resolution
http://massappeal.com/
Allowed
Links to cross-origin destinations are unsafe
Improve performance and prevent security vulnerabilities by adding rel="noopener" and rel="noreferrer" to external links.

Audits

Registers an `unload` listener
The 'unload' event does not fire reliably, causing issues with browser optimizations such as the Back-Forward Cache. It is recommended that 'pagehide' or 'visibilitychange' events are used instead.
Source
85

SEO

Indicates how well the page is optimized for ranking in search engines and highlights Search Engine Optimization (SEO) opportunities for massappeal.com. This includes optimizations such as providing meta data.

Mobile Friendly

Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of massappeal.com on mobile screens.
Document uses legible font sizes — 100% legible text
Font sizes of 12px or less are too small to most mobile users without user gestures and further action. Aim for more than 60% of page text to use font sizes greater than 12px.
Source Selector % of Page Text Font Size
100.00%
≥ 12px
Tap targets are sized appropriately — 100% appropriately sized tap targets
Interactive elements (such as buttons and links) should be appropriately spaced, sized and easy enough to select or tap with regard to their surrounding elements.

Crawling and Indexing

Page has successful HTTP status code
Avoid pages with unsuccessful HTTP status codes as they may not be indexed by search engines.
Links are crawlable
Ensure that the 'href' attribute of anchor elements links to the appropriate destination. This allows for more pages of the site to be discovered by search engines.
Page isn’t blocked from indexing
Pages that cannot be crawled by search engines cannot be indexed or included in their search results. Ensure that search engines have permission to crawl all pages that should be indexed.
robots.txt is valid
Malformed robots.txt files prevent crawlers from understanding how a site wants to be crawled or indexed, which can be devastating to SEO.

Content Best Practices

Links have descriptive text
Make use of descriptive link text to assist search engines in understanding the content.
Image elements have `[alt]` attributes
Provide short and descriptive alternative text where possible on informative elements.
Document has a valid `hreflang`
Search engines can be instructed to list specific versions of a page for a given language or region through the use of hreflang links.
Document has a valid `rel=canonical`
Search engines can be suggested which URL should be shown in search results through the use of canonical links.
Document avoids plugins
The content of plugins cannot be indexed by search engines and many devices either restrict or do not support them.

Content Best Practices

Document doesn't have a `<title>` element
Search engines, screen reader users and other assistive technology users rely on the title to provide an overview of the page and to help determine if the page is relevant to their search.
Failing Elements
Document does not have a meta description
Meta descriptions may be used by search engines when displaying a link to the page and should concisely summarize the page's content.

Manual Checks

Structured data is valid
Structured data can be validated through the use of the Structured Data Testing Tool and the Structured Data Linter.
50

Progressive Web App

Indicates how valid the aspects of a Progressive Web App (PWA) are for the page and highlights opportunities to enable/improve the PWA of massappeal.com. This includes details about web app manifests.

PWA Optimized

Redirects HTTP traffic to HTTPS
It is advised to redirect all HTTP traffic to HTTPS, in order to enable secure web features for all users.
Content is sized correctly for the viewport
Ensure that the width of the app's content matches the width of the viewport, otherwise the app might not be optimized for mobile screens.
Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of massappeal.com on mobile screens.
Provides a valid `apple-touch-icon`
iOS users of Progressive Web Apps will benefit from an apple touch icon, which can be defined with 'apple-touch-icon', which must point to a non-transparent 192px (or 180px) square PNG.

Installable

Web app manifest or service worker do not meet the installability requirements — 1 reason
User engagement may be increased by leveraging the browsers ability to proactively prompt users to add the app to their homescreen.
Failure reason
No manifest was fetched

PWA Optimized

Does not register a service worker that controls page and `start_url`
A service worker is used to provide Progressive Web Apps the use of features such as working offline, the ability for the app to be added to the homescreen as well as push notifications.
Is not configured for a custom splash screen
Themed splash screens ensure a high-quality user experience at launch for app users.
View Data
Does not set a theme color for the address bar.
A theme may be applied to the browser address bar, which ideally can be made to match the site.
View Data
Manifest doesn't have a maskable icon
Maskable icons are great to ensure that images fill the entire shape when installing the app on a device.

Manual Checks

Site works cross-browser
Ensure that the Progressive Web App works correctly across every major browser.
Page transitions don't feel like they block on the network
Users perceive apps with responsive, snappy transitions as higher peforming and ensures a great user experience, even on a slow network.
Each page has a URL
Ensure that all pages are deep linkable via URL. They should also be unique for the purpose of shareability on social media.
Hosting

Server Location

Server IP Address: 45.33.60.166
Continent: North America
Country: United States
United States Flag
Region: California
City: Fremont
Longitude: -122.0004
Latitude: 37.5625
Currencies: USD
USN
USS
Languages: English

Web Hosting Provider

Name IP Address
Linode
Registration

Domain Registrant

Private Registration: No
Name:
Organization:
Country:
City:
State:
Post Code:
Email:
Phone:
Note: Registration information is derived from various sources and may be inaccurate.

Domain Registrar

Name IP Address
GoDaddy.com, LLC 23.6.68.27
Security

Visitor Safety

Mature Content: Not Likely
McAfee WebAdvisor Rating: Safe
WOT Rating: 4.5/5 (0 reviews)
WOT Trustworthiness: 89/100
WOT Child Safety: 91/100
Note: Safety information is not guaranteed.

SSL/TLS Certificate

Issued To: massappeal.com
Issued By: R3
Valid From: 18th March, 2021
Valid To: 16th June, 2021
Subject: CN = massappeal.com
Hash: 7fda2673
Issuer: CN = R3
O = Let's Encrypt
S = US
Version: 2
Serial Number: 0x0456B216E5E8E73EE8561F25CDD360B660C6
Serial Number (Hex): 0456B216E5E8E73EE8561F25CDD360B660C6
Valid From: 18th March, 2024
Valid To: 16th June, 2024
Signature Algorithm (Short Name): RSA-SHA256
Signature Algorithm (Long Name): sha256WithRSAEncryption
Authority Key Identifier: keyid:14:2E:B3:17:B7:58:56:CB:AE:50:09:40:E6:1F:AF:9D:8B:14:C2:C6
Extended Key Usage: TLS Web Server Authentication, TLS Web Client Authentication
Certificate Policies: Policy: 2.23.140.1.2.1
Policy: 1.3.6.1.4.1.44947.1.1.1
CPS: http://cps.letsencrypt.org

Authority Information Access: OCSP - URI:http://r3.o.lencr.org
CA Issuers - URI:http://r3.i.lencr.org/

SCT List: Signed Certificate Timestamp:
Version : v1 (0x0)
Log ID : 44:94:65:2E:B0:EE:CE:AF:C4:40:07:D8:A8:FE:28:C0:
DA:E6:82:BE:D8:CB:31:B5:3F:D3:33:96:B5:B6:81:A8
Timestamp : Mar 18 07:16:16.013 2021 GMT
Extensions: none
Signature : ecdsa-with-SHA256
30:45:02:20:69:27:88:73:7E:EE:13:A2:6D:25:91:1E:
DC:37:52:B5:F2:14:82:F0:7D:4E:A1:4F:D0:5B:FF:2C:
82:33:74:E6:02:21:00:9F:0F:63:07:A1:81:03:11:5A:
D7:45:88:6A:6A:81:D5:0C:5C:FC:FC:3F:88:42:38:46:
C4:E0:AF:6D:1D:A1:6A
Signed Certificate Timestamp:
Version : v1 (0x0)
Log ID : 7D:3E:F2:F8:8F:FF:88:55:68:24:C2:C0:CA:9E:52:89:
79:2B:C5:0E:78:09:7F:2E:6A:97:68:99:7E:22:F0:D7
Timestamp : Mar 18 07:16:16.152 2021 GMT
Extensions: none
Signature : ecdsa-with-SHA256
30:44:02:20:3A:E6:00:99:0B:89:02:B8:2D:9D:64:18:
F7:DB:56:E4:39:06:AD:F6:CD:ED:AE:13:6F:F1:E8:3F:
0F:F3:0B:6E:02:20:45:56:FC:5A:D4:BB:BF:12:CC:A9:
DA:37:5E:05:AE:1C:46:87:46:D7:AE:43:08:01:F9:93:
57:E6:48:A6:01:57
Key Usage: Digital Signature, Key Encipherment
Basic Constraints: CA:FALSE
Subject Alternative Name: DNS:www.massappeal.com
DNS:massappeal.com
Technical

DNS Lookup

HTTP Response Headers

HTTP-Code: HTTP/1.1 200 OK
Date: 10th April, 2021
Content-Type: text/html; charset=UTF-8
Server: Flywheel/4.1.0
Connection: keep-alive
Vary: Accept-Encoding
Link: <https://massappeal.com/?p=4632>; rel=shortlink
X-FW-Server: Flywheel/4.1.0
X-FW-Hash: yjz8h96fpe
X-Cacheable: YES
X-FW-Serve: TRUE
X-Cache: HIT
X-Hits: 35
X-FW-Static: NO
X-FW-Type: VISIT
Accept-Ranges: bytes

Whois Lookup

Created: 17th January, 2003
Changed: 18th January, 2021
Expires: 17th January, 2022
Registrar: GoDaddy.com, LLC
Status: clientTransferProhibited
clientUpdateProhibited
clientRenewProhibited
clientDeleteProhibited
Nameservers: hank.ns.cloudflare.com
ivy.ns.cloudflare.com
Owner Organization: Mass Appeal
Owner State: New York
Owner Country: US
Owner Email: Select Contact Domain Holder link at https://www.godaddy.com/whois/results.aspx?domain=MASSAPPEAL.COM
Admin Email: Select Contact Domain Holder link at https://www.godaddy.com/whois/results.aspx?domain=MASSAPPEAL.COM
Tech Email: Select Contact Domain Holder link at https://www.godaddy.com/whois/results.aspx?domain=MASSAPPEAL.COM
Full Whois: Domain Name: MASSAPPEAL.COM
Registry Domain ID: 94089499_DOMAIN_COM-VRSN
Registrar WHOIS Server: whois.godaddy.com
Registrar URL: http://www.godaddy.com
Updated Date: 2021-01-18T10:11:37Z
Creation Date: 2003-01-17T02:33:22Z
Registrar Registration Expiration Date: 2022-01-17T02:33:22Z
Registrar: GoDaddy.com, LLC
Registrar IANA ID: 146
Registrar Abuse Contact Email: abuse@godaddy.com
Registrar Abuse Contact Phone: +1.4806242505
Domain Status: clientTransferProhibited http://www.icann.org/epp#clientTransferProhibited
Domain Status: clientUpdateProhibited http://www.icann.org/epp#clientUpdateProhibited
Domain Status: clientRenewProhibited http://www.icann.org/epp#clientRenewProhibited
Domain Status: clientDeleteProhibited http://www.icann.org/epp#clientDeleteProhibited
Registrant Organization: Mass Appeal
Registrant State/Province: New York
Registrant Country: US
Registrant Email: Select Contact Domain Holder link at https://www.godaddy.com/whois/results.aspx?domain=MASSAPPEAL.COM
Tech Email: Select Contact Domain Holder link at https://www.godaddy.com/whois/results.aspx?domain=MASSAPPEAL.COM
Admin Email: Select Contact Domain Holder link at https://www.godaddy.com/whois/results.aspx?domain=MASSAPPEAL.COM
Name Server: HANK.NS.CLOUDFLARE.COM
Name Server: IVY.NS.CLOUDFLARE.COM
DNSSEC: unsigned
URL of the ICANN WHOIS Data Problem Reporting System: http://wdprs.internic.net/
>>> Last update of WHOIS database: 2021-04-10T02:51:16Z <<<

For more information on Whois status codes, please visit https://www.icann.org/resources/pages/epp-status-codes-2014-06-16-en

TERMS OF USE: The data contained in this registrar's Whois database, while believed by the
registrar to be reliable, is provided "as is" with no guarantee or warranties regarding its
accuracy. This information is provided for the sole purpose of assisting you in obtaining
information about domain name registration records. Any use of this data for any other purpose
is expressly forbidden without the prior written permission of this registrar. By submitting
an inquiry, you agree to these terms and limitations of warranty. In particular, you agree not
to use this data to allow, enable, or otherwise support the dissemination or collection of this
data, in part or in its entirety, for any purpose, such as transmission by e-mail, telephone,
postal mail, facsimile or other means of mass unsolicited, commercial advertising or solicitations
of any kind, including spam. You further agree not to use this data to enable high volume, automated
or robotic electronic processes designed to collect or compile this data for any purpose, including
mining this data for your own personal or commercial purposes. Failure to comply with these terms
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at any time without notice.

Nameservers

Name IP Address
hank.ns.cloudflare.com 173.245.59.116
ivy.ns.cloudflare.com 173.245.58.120
Related

Subdomains

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Domain Valuation Snoop Score
0/5

Sites hosted on the same IP address

Domain Valuation Snoop Score
0/5